Latest News- Healthy Snack Market: Supermarkets and hypermarkets is expected to lead the Distribution Channel segment during 2025-2029

The Healthy Snack Market is being driven by Rise in disposable income and change in lifestyle

The Healthy Snack Market is expected to grow at a CAGR of 5.1% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 27 million. The global e-commerce sector has experienced significant growth due to increasing internet penetration and the convenience it offers, with major players like Alibaba, Amazon, and Flipkart driving this trend. In the US alone, e-commerce sales accounted for over 20% of total retail sales in 2020, up from 15% in 2019 (US Department of Commerce). This surge in online shopping is attributed to factors such as ease of purchase, simplified product discovery, competitive pricing, and personalized offers. For snack suppliers, this digital shift presents an opportunity to expand their reach, enhance customer relationships, and boost sales through increased product visibility online. By establishing an online presence, manufacturers and distributors can effectively cater to the growing demand for convenient and personalized shopping experiences. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Supermarkets and hypermarkets
  • Convenience stores
  • Online
• Product
  • Savory
  • Bakery
  • Fruit
  • Dairy
  • Others
• Geography
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Rise in disposable income and change in lifestyle
• Evolving taste preferences
• Growing inclination toward healthy snacks

However, the market also witnesses some limitations, which are as follows:

• Price fluctuations in raw materials used in production of healthy snack
• Availability of other snack options
• Warehousing and distribution challenges of frozen snacks

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Market Scope in Healthy Snack Market Research Report

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Research Analysis Overview

The healthy snack market is experiencing significant growth as consumers increasingly prioritize their health and wellness. E-commerce platforms have made it easier than ever to access a wide range of healthy food products, from the Real Réal Range and DaburIndia to CLIF Thins and HUNGRY. Novel packaging techniques and preservation advancements have extended the shelf life of these snacks, making them quick and affordable options for meeting daily nutritional needs. Processing methods have evolved to include raw material use, ensuring that snacks maintain their nutritional value. The snacks industry now offers a diverse range of products, including nuts and seeds, personalized nutrition offerings, and wellness programs. Brands like Mondelēz International, Popeas, and Nourish Organics are catering to changing snacking habits and consumer interest in lifestyle-related ailments. With the convenience of e-commerce and the appeal of healthy, tasty snacks, it's no wonder that the market for healthy snacks continues to thrive.

Market Research Overview

The global healthy snack market is a significant segment of the larger packaged foods and meats market, which falls under the food products sector of the comprehensive food, beverage, and tobacco industry, according to Technavio's market classification. The packaged foods and meats market encompasses food processing companies that focus on eliminating microorganisms and extending product shelf life. Technavio calculates the market size based on the consolidated revenue generated by the participating vendors, excluding those that manufacture food processing equipment. Notably, this market does not cover producers of packaged alcoholic and non-alcoholic beverages, including mineral waters.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/