Authored By: Sarah
13 Jan 2025

Latest News- Health And Wellness Food Market: Naturally health food is expected to lead the Product segment during 2025-2029

The Health And Wellness Food Market is being driven by Increasing adoption of healthy eating habits

The Health And Wellness Food Market is expected to grow at a CAGR of 9.8% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 627.6 billion. Prebiotics, which are non-digestible food components, traverse the small intestine undigested and undergo fermentation in the large colon. This process sustains probiotic bacteria, enhancing the population of beneficial microorganisms in the digestive system. Consumption of prebiotics is linked to a reduced risk of cardiovascular diseases, increased levels of healthy cholesterol, improved gut health, digestion, and immune function, lower stress response, decreased risk of obesity and weight gain, reduced inflammation and autoimmune reactions, and hormonal balance. Nestlé's Quakers oats are a prime example of prebiotic food, as they inhibit gastric activity and hydrolysis by mammalian enzymes, stimulating the growth of intestinal bacteria and promoting overall gastrointestinal health. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

  • Product
    • Naturally health food
    • Functional food
    • BFY food
    • Organic food
    • Food intolerance products
  • Distribution Channel
    • Offline
    • Online
  • Geography
    • North America
    • APAC
    • Europe
    • Middle East and Africa
    • South America

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

  • Increasing adoption of healthy eating habits
  • Rising importance of organic food
  • Increasing food sensitivities

However, the market also witnesses some limitations, which are as follows:

  • High cost of health and wellness food
  • High popularity of processed food
  • Intense competition from private vendors

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Market Scope in Health And Wellness Food Market Research Report

Market Scope

Report Coverage

Details

Page number

210

Base year

2024

Historic period

2019-2023

Forecast period

2025-2029

Growth momentum & CAGR

Accelerate at a CAGR of 9.8%

Market growth 2025-2029

USD 627.6 billion

Market structure

Fragmented

YoY growth 2024-2025(%)

8.7

Key countries

US, UK, China, Canada, Germany, Japan, India, France, Italy, and South Korea

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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Find out which segment is leading the market by accessing the free PDF report

Research Analysis Overview

The Health and Wellness Food Market encompasses a variety of food choices that prioritize health and natural ingredients. These include Organic Food, Gluten-Free, Non-GMO options, Probiotics, Antioxidant-rich foods, Superfoods, Whole Grains, Plant-Based, Vegan, Vegetarian, Dairy-Free, Sugar-Free, Low-Carb, High-Protein, Omega-3, Fiber-Rich, Functional Foods, Nutraceuticals, Herbal Supplements, and Dietary Supplements. Additionally, consumers can find Clean Label, Cold-Pressed, Fermented Foods, Raw Foods, Prebiotics, Adaptogens, Organic Beverages, Natural Sweeteners, and Low-Glycemic items in this market.

Market Research Overview

The Health and Wellness Food Market encompasses vendors engaged in processing and packaging organic, natural, gluten-free, non-GMO, probiotic-rich, antioxidant-infused, superfood, and whole grain food products. Technavio's market analysis calculates the size of this market based on the consolidated revenue generated by these vendors. This market excludes food processing equipment manufacturers and packaged alcoholic and non-alcoholic beverages, including mineral waters. The market's expansion will be fueled by the growing consumer preference for minimally processed foods, which offer numerous health benefits, such as increased potassium, dietary fiber, folate, vitamin A, and vitamin C intake.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.


Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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