Authored By: Sarah
11 Jul 2024

 Gps Tracker Market Size to grow by USD 2133.8 million between 2024-2028

According to a research report “ Gps Tracker Market” by End-user (Logistics and transportation, Construction and mining, Government, Oil and gas) Technology (Standalone tracker, Obd device, Advance tracker) Geography (Europe, APAC, North America, Middle East and Africa, South America)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 2133.8 million, at a CAGR of almost 19.09% during the forecast period. Incorporating GPS trackers into fleet vehicles is a crucial aspect of implementing effective fleet management systems. These systems enable businesses in various sectors such as logistics, construction, oil and gas, and others to optimize costs, enhance productivity, and ensure driver safety. Key benefits include real-time vehicle tracking, minimizing fuel consumption, reducing operating expenses, and improving overall fleet efficiency. By integrating GPS technology, companies can gain valuable insights into driver behavior and vehicle performance, ultimately leading to cost savings and operational improvements.

Browse market data tables, figures, and in-depth TOC on “Gps Tracker Market” by End-user (Logistics and transportation, Construction and mining, Government, Oil and gas) Technology (Standalone tracker, Obd device, Advance tracker) Geography (Europe, APAC, North America, Middle East and Africa, South America) Global Forecast to 2028. Download Free Sample


By End-user, the Logistics and transportation segment is projected to dominate the market size in 2024

The standalone GPS tracker is a self-sufficient device equipped with intelligent services, delivering real-time, extensive, and cost-effective geolocation and motion detection capabilities for a variety of host devices. With energy efficiency, low power consumption, and affordability, these trackers hold significant commercial value for businesses looking to monitor their equipment, fleet, or employee conduct. Families can utilize portable GPS devices to ensure the safety and well-being of elderly relatives, young children, or pets. Travelers can also benefit from securing GPS tracking devices to their luggage to prevent loss or theft. These devices offer peace of mind and valuable security solutions.

By Technology, Standalone tracker  segment is expected to hold the largest market size for the year 2024

In the dynamic and complex world of logistics, optimizing supply chain operations is a critical business priority for e-commerce and retail enterprises. Perishable goods, such as food, can significantly lose market value if delivery is delayed. In the e-commerce sector, on-time delivery is essential to maintain customer satisfaction and ensure a positive brand image. Furthermore, for high-value items like jewelry or electronics, security is paramount throughout the supply chain to prevent theft or damage. The implementation of GPS trackers in logistics assets, including trucks, trailers, and cargo containers, enables real-time monitoring and efficient management of the supply chain, ultimately reducing operational costs and enhancing overall business performance.

Europe is forecasted to hold the largest market size by region in 2024

The GPS tracker market represents a significant growth opportunity for businesses seeking to enhance their asset tracking and fleet management capabilities. This technology enables real-time location monitoring, improving operational efficiency, reducing fuel consumption, and ensuring enhanced security. Market trends indicate continued investment in advanced features such as two-way communication, geofencing, and integration with other business systems.

The Gps Tracker Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • ArusNavi
  • CalAmp Corp.
  • GalileoSky Research Scientific Association LLC
  • Geotab Inc.
  • JSC Teltonika
  • Laipac Technology Inc.
  • Meitrack Group
  • Michelin Group
  • Mielta Technologies
  • Navtelecom LLC
  • ORBCOMM Inc.
  • Queclink Wireless Solutions Co. Ltd.
  • Sensata Technologies Inc.
  • Shenzhen Coban Electronics Co. Ltd.
  • Shenzhen Eelink Communication Technology Co. Ltd.
  • Shenzhen Jimi IoT Co. Ltd.
  • Sierra Wireless Inc.
  • Trackimo Inc.
  • Traxbean Technology Ltd. Co.
  • UAB Ruptela

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Research Analysis Overview

The GPS tracker market is experiencing significant growth due to the increasing demand for real-time vehicle tracking and fleet management solutions. However, this market also comes with its own set of challenges, including financial losses and legal repercussions from unauthorized access, hacking attempts, and cyber threats. Personal safety is a major concern, as GPS data can be used to target valuable assets such as vehicles and fleets. To mitigate these risks, advanced GPS tracking devices now offer features like 4G Cat 1 connectivity, external equipment protection, and RS-232 connections for vehicle telematics requirements. These devices help fleet managers monitor vehicle movements, driver behavior, and operational activities in real-time, improving operational efficiency and resource allocation. However, it is crucial to prioritize cybersecurity measures to prevent unauthorized access and protect against cyber threats. Fleet managers must also comply with legal regulations and ensure that their GPS tracking solutions meet industry standards for data privacy and security.

Market Research Overview

The GPS tracker market is experiencing significant growth due to the increasing demand for exploration and navigation in various industries, including tourism and autonomous vehicles. Augmented reality (AR) overlays, AR glasses, and landmarks are becoming essential visual cues for tourists and drivers, enhancing the overall experience. Connectivity reliability and data transmission speeds are crucial factors in the GPS tracker market, with the deployment of 5G networks and real-time data analytics becoming increasingly important. Augmented reality navigation, last-mile deliveries, and fleet management solutions are all benefiting from these advancements. In the e-commerce sector, GPS tracking is essential for optimizing delivery routes, predicting maintenance needs, and ensuring the availability of goods. However, cybersecurity measures are also critical to prevent unauthorized access, hacking attempts, and cyber threats. GPS tracking devices are used in various industries, including insurance and car rental, refrigerated transportation, logistics, and fleet management. Real-time tracking capabilities are essential for asset security, theft prevention, and overall operational efficiency. The deployment of sophisticated analytics tools and real-time data analytics is crucial for optimizing routes, making instant decisions, and predicting maintenance needs. However, response times, weather, traffic, and emergency services are also essential considerations for fleet managers. In the context of vehicle telematics requirements, the EZ2 LTE model and RS-232 connections are popular choices. External equipment and vehicle telematics requirements vary depending on the specific use case, from direction and speed to location and driver behavior. GPS tracking devices are also essential for fleet management, vehicle tracking, and direction. Insurance and car rental companies use GPS tracking to monitor vehicle movements and driver behavior, while refrigerated transportation companies use it to ensure the safety and security of their goods. Overall, the GPS tracker market is a dynamic and evolving industry that is essential for various industries, from tourism and transportation to logistics and e-commerce. With the increasing importance of operational efficiency, resource allocation, and real-time data analytics, GPS tracking devices and fleet management solutions are becoming indispensable tools for businesses and individuals alike. However, cybersecurity measures and response times are also crucial considerations to ensure the safety and security of valuable assets and personal safety.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

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