Latest News- Gluten-free Food Market: Offline is expected to lead the Distribution Channel segment during 2024-2028

The Gluten-free Food Market is being driven by Growing demand for gluten-free bakery products

The Gluten-free Food Market is expected to grow at a CAGR of 10.5% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 5.50 billion. In response to the rising prevalence of celiac disease and gluten intolerance, the market for gluten-free food products is experiencing significant growth. To capitalize on this trend, local bakeries are forming strategic partnerships with supermarkets to expand their customer base. For instance, Sprouts Farmers Market in Atlanta collaborates with Dunwoody Bakery, a local all-gluten-free bakery, to sell their baked goods. Similarly, Wegmans, a prominent supermarket chain in the US, has teamed up with Get Fresh Bakehouse, a New Jersey-based gluten-free bakery, to offer an assortment of prepared cookies, cupcakes, and brownies at all its stores. Likewise, Walmart, a global retailer, aims to expand its gluten-free offerings and compete effectively within the market by providing consumers with more options. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Offline
  • Online
• Product
  • Bakery and confectionery products
  • Cereals and snacks
  • Others
• Geography
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • Italy
  • APAC
  • South America
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing demand for gluten-free bakery products
• Increasing awareness about health benefits of gluten-free food
• Increasing gluten-free food on restaurant menus

However, the market also witnesses some limitations, which are as follows:

• High price of gluten-free food products
• Cross-contamination of gluten-free food products
• Stringent regulations cause product recalls

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Market Scope in Gluten-free Food Market Research Report

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Research Analysis Overview

The gluten-free food market caters to individuals with food allergies and those following specific diets such as Paleo, Keto, or vegan, in developed countries. This market offers a wide range of options including ready-to-eat foods, nutritious gluten-free baked goods, and low-fat alternatives. Social media plays a significant role in promoting these products to younger generations. Chronic health issues like heart disease, chronic pulmonary disease, metabolic syndrome, and unhealthy lifestyles fuel the demand for gluten-free options. The market provides various product categories like gluten-free baking mixes, batters, bread crumbs, crackers, chips, bars, ice cream, dairy-free products, soy-free products, egg-free products, nut-free products, seed-based products, legume-based products, pre-made meals, ready-to-eat meals, meal replacements, supplements, protein powders, snacks, sports nutrition, and functional foods. Technologies like extrusion cooking are used to create these diverse offerings.

Market Research Overview

The global gluten-free food market, a segment of the larger packaged foods and meats market, is experiencing significant expansion due to the rising incidence of celiac disease and non-celiac gluten sensitivities in developed countries. This market caters to individuals with chronic health issues, including undiagnosed celiac disease and incorrect diagnoses, who require gluten-free options. Ready-to-eat foods, such as low-fat baked goods and organic baked goods, dominate the market. Social media and younger generations are driving market growth through increased awareness and demand for nutritious food alternatives. Technavio projects that the market's expansion will continue, fueled by the health benefits associated with the consumption of minimally processed foods, which include rich nutrient sources like potassium, dietary fiber, folate, vitamin A, and vitamin C.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/