Gluten-free Beer Market to grow at a CAGR of 13.86% during 2024-2028
The Gluten-free Beer Market is expected to grow at a CAGR of 13.86% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 12997.34 million. In today's digital economy, e-commerce platforms provide significant opportunities for businesses to expand their reach and revenue. E-commerce represents approximately 12% of global retail trade, facilitating both B2B and B2C transactions. The average online transaction value and frequency continue to escalate worldwide. With an increasing global population of internet users and their growing preference for convenience, the e-commerce sector is experiencing remarkable growth. For instance, there were 65.32 million internet users in the UK alone in January 2021, marking a 0.5% increase from the previous year. This trend signifies a promising market for gluten-free beer vendors to capitalize on the growing e-commerce landscape.
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Technavio analysts predict that the Off-trade store subsegment will lead the Distribution Channel segment during 2024 and 2028 In the global gluten-free beer market, the off-trade distribution channel represents a significant segment, accounting for sales of gluten-free beer through retail outlets, including supermarkets, hypermarkets, convenience stores, liquor stores, and online marketplaces. This sector caters to consumers who purchase gluten-free beer for consumption at home or outside of breweries or bars. Off-trade distribution channels provide consumers with easy access to a wide range of gluten-free beer options, either at local retailers or online platforms. The convenience and accessibility offered by the online channel enable buyers to research, compare, and select from various brands and varieties of gluten-free beers. The increasing consumer preference for gluten-free products and their growing availability in retail stores and e-commerce platforms have fueled the expansion of this sector in the global gluten-free beer market.
Here are the various ways based on which the market is segmented:
There are several factors that are causing the market to flourish growing awareness of health benefits of gluten-free food products
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The Gluten-free Beer Market has witnessed significant growth in recent years due to the increasing awareness of Clean Label Promises and the rising prevalence of Gluten-free Goods. The production of Gluten-free Craft Beer has gained popularity among consumers, particularly those with Hereditary Conditions such as Celiac Disease or Non-celiac Gluten Sensitivity. These consumers are increasingly seeking out Gluten-free alternatives to traditional Lager and Ale Beers. Craft Breweries have responded to this demand by innovating with ingredients like Millet, Sorghum, and Corn to produce Gluten-free varieties. Partnerships and collaborations between these breweries and online shopping platforms have made it easier for consumers to access these products. Financial assessments indicate that the Cost Structures for producing Gluten-free Beer are higher than traditional beer due to the specialized ingredients and production processes. However, the growing demand and consumer awareness of Gluten-related illnesses have offset these costs. Online providers have emerged as key players in the Gluten-free Beer Market, offering a wide range of options for consumers. Draught Gluten-free Beer is also becoming increasingly available in bars and restaurants, further expanding the market. In conclusion, the Gluten-free Beer Market is expected to continue growing as consumer awareness of Gluten-related illnesses increases, and the availability of Gluten-free Craft Beer expands.
According to Technavio, the Global Gluten-free Beer Market is a segment of the expansive Global Brewers Market, which encompasses beer, craft beer, and malt liquor producers, including breweries and craft breweries. This market excludes brewing equipment such as commercial beer dispensers and kegerators. The Global Brewers Market's growth is attributed to the surge in craft beer production, particularly in developed markets, fueled by the proliferation of craft brewers. For instance, the US has experienced a substantial rise in the number of craft brewers.
The Gluten-free Beer Market is experiencing significant growth, fueled by the growing awareness of health benefits of gluten-free food products. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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