Latest News- Esports Market: Sponsorships is expected to lead the Revenue Stream segment during 2025-2029

The Esports Market is being driven by Increasing branding through esports

The Esports Market is expected to grow at a CAGR of 21.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 4337 million. The global esports market is witnessing significant growth, with esports betting emerging as a notable trend. This sector is bridging the gap between esports events and traditional sports events, as increasing prize pools and sponsorships add legitimacy to the industry. High-profile esports tournaments, featuring substantial prize money, provide lucrative opportunities for bettors to wager on their predictions. Esports betting platforms offer ease of access, enabling fans to place bets online or via mobile devices from anywhere in the world. This global accessibility, coupled with the increasing popularity of esports, attracts a large and diverse fan base to participate in esports betting. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Revenue Stream
  • Sponsorships
  • Media rights
  • Publisher fees
  • Advertising
  • Merchandise and ticket sales
• Genre
  • MOBA
  • FPS
  • RTS
  • Others
• Device
  • Smart phone and smart TV
  • Gaming console
  • Desktop / laptop / tablets
• Audience Type
  • Players
  • Spectators
  • Casual Gamers
• Event Type
  • Tournaments
  • Exhibitions
  • Online-Only
  • LAN
• Platform
  • PC-Specific
  • Console-Specific
  • Mobile-Specific
• Geography
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
  • North America
    • Canada
    • US
  • South America
    • Brazil
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Increasing branding through esports
• Rising number of esports events
• New platform launches for esports

However, the market also witnesses some limitations, which are as follows:

• Growing cost of game development
• Limited target audience for esports and unclear media rights
• Adverse effects of video gaming on health

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Market Scope in Esports Market Research Report

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Research Analysis Overview

The Esports industry is experiencing significant growth, with key components including live streaming, gaming investments, and ticket sales. League tournaments and engagement activities attract vast audience reach through event organizers and streaming platforms. Media rights and publisher fees generate revenue, while brand partnerships further boost engagement. Sports simulations and Esports events offer unique experiences, with infrastructure development crucial for successful tournaments.

Market Research Overview

In the Esports market, engagement activities play a pivotal role in fostering fan connection with electronic sports players and events. Event organizers, game developers, and publishers collaborate to offer various engagement activities, including in-game challenges, virtual meet-and-greets, and exclusive merchandise. Game publishers may charge fees for licensing these activities to ensure compliance with industry standards and maintain the integrity of the gaming genre. Gaming industry leaders and investors are increasingly recognizing the value of fan engagement, leading to significant investments in innovative platforms and technologies. Regulation is essential to ensure fairness and prevent criminal activities. Similar to traditional casinos, esports organizations must adhere to licensing requirements, including operating licenses for events, personal management licenses for key personnel, and functional licenses for specific roles. These licenses ensure a legal framework for esports operations and maintain the trust and safety of the gaming community.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/