Latest News- Fruits and Vegetables Market: Vegetables is expected to lead the Product segment during 2023-2027

The Fruits and Vegetables Market is being driven by Growth of the organized retail sector

The Fruits and Vegetables Market is expected to grow at a CAGR of 6.39% during 2022 and 2027. During this period, the market is also expected to show a growth of 917.55 mn tons. The global fruits and vegetables market is experiencing significant growth due to the increasing demand for organic produce in the food and beverage industry. Organic fruits and vegetables are produced using natural farming methods, excluding synthetic fertilizers, chemical pesticides, artificial substances, and genetic engineering. This approach to agriculture preserves soil health and the environment, leading to higher-quality agricultural products. Consumers are increasingly seeking healthy, flavorful, and organic food options, making organic fruits and vegetables an ideal solution. The forecast period is expected to see continued development in the organic fruits and vegetables market as a result of this trend. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Vegetables
  • Fruits
• Geography
  • APAC
    • China
    • India
  • Europe
  • North America
    • US
  • South America
    • Brazil
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growth of the organized retail sector
• Rising urbanization and changing consumer lifestyle
• Influence of blogs and digital media on fruits and vegetables consumption

However, the market also witnesses some limitations, which are as follows:

• Food contamination from fruits and vegetables
• Fluctuating prices of fruits and vegetables
• Increase in unfair trade practices

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Market Scope in Fruits and Vegetables Market Research Report

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Research Analysis Overview

The Fruits and Vegetables Market is witnessing a shift towards healthy eating habits, with an increasing focus on personalized nutrition and dietary supplements for gut health. Grocery delivery services and organic farming are on the rise, driven by consumer demand for sustainable agriculture, nutrition education, and organic consumption. Mediterranean diet is a popular choice for its numerous health benefits, while organic technology and labeling ensure accessibility and sustainability of the organic category. Pest control and waste reduction are key concerns for the organic industry, which continues to innovate and research new organic farming practices and regulations. Organic okra, chilli, greens, and staples are among the many nutritious offerings in the organic market, with affordability and certification being crucial factors for consumer adoption.

Market Research Overview

The global fruits and vegetables market, as part of the larger packaged foods and meats market, is a significant segment within the food products sector of the food, beverage, and tobacco industry. This market encompasses food processing vendors specializing in post-harvest technologies to enhance food safety and extend shelf life. The market's growth is influenced by increasing consumer preferences for fresh produce, adherence to paleo diets, and rising obesity rates. Doorstep delivery and meal kit services further fuel market expansion, catering to consumers with mobility issues or limited time for meal preparation. Technavio's market analysis calculates the market size based on the combined revenue of participating vendors. The market scope excludes manufacturers of food processing equipment and packaged alcoholic and non-alcoholic beverages.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/