Latest News- Frozen Food Market in India: Ready to cook is expected to lead the Product segment during 2025-2029

The Frozen Food Market in India is being driven by Growing desire for convenience

The Frozen Food Market in India is expected to grow at a CAGR of 20.6% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 3205.5 million. The Indian frozen food market is experiencing growth due to the expanding retail landscape and the increasing availability of frozen food products through various distribution channels, including supermarkets, hypermarkets, and specialty stores. Organized retailers, which primarily sell frozen ready meals, frozen food, frozen meat and poultry, and frozen fruits and vegetables, dominate the market. Players in this sector heavily rely on these retailers for shelf space in large, organized retail outlets, resulting in intense competition among manufacturers. The organized retail sector's expansion, indicated by the growing presence of these retail formats, is a significant trend driving the growth of the frozen food market in India. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Ready to cook
  • Ready to eat
• Distribution Channel
  • Online
  • Offline
• Type
  • Fruits and vegetables
  • Meat and seafood products
  • Dairy products
  • Convenience food and ready meals
  • Others
• Technique
  • Individual quick freezing (IQF)
  • Blast freezing
  • Belt freezing
• Geography
  • India

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing desire for convenience
• Rapid e-commerce penetration boosting market growth
• Rising demand from QSRs

However, the market also witnesses some limitations, which are as follows:

• Distribution challenges
• Health risks associated with consumption of frozen food
• Lack of logistics infrastructure

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Market Scope in Frozen Food Market in India Research Report

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Research Analysis Overview

The frozen food market in India is experiencing significant growth due to changing lifestyles and dietary habits. Cold chain infrastructure development, online retail platforms, and the availability of a wide range of products including fruits, vegetables, meat, poultry, seafood, prepared meals, baked goods, and more, make frozen food an attractive option for consumers. Long storage periods and quick cooking methods enable minimal food waste and year-round access to peak freshness and nutrient-rich produce. Despite concerns over decomposition and bacterial species, proper handling and storage maintain nutritional value, texture, and food security for those with limited cooking skills or busy schedules.

Market Research Overview

The Frozen Food Market in India is witnessing significant growth due to changing consumer lifestyle and dietary habits. The market encompasses vendors engaged in food processing to eliminate microorganisms and extend shelf life for various categories, including fruits, vegetables, meat, poultry, seafood, prepared meals, and baked goods. Technavio projects the global Packaged Foods and Meats Market size based on the consolidated revenue of these vendors. Factors driving market expansion include the health benefits linked to minimally processed foods, such as vegetables, which are rich in essential nutrients like potassium, dietary fiber, folate, vitamin A, and vitamin C. Cold chain infrastructure development and the increasing popularity of online retail platforms further fuel market growth.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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