Food Wrapping Paper Market to Grow by USD 1.32 Billion (2024-2028), Vendor Strategies Boost Growth, AI-Powered Market Evolution Report - Technavio
The food wrapping paper market is set to grow by USD 1.32 billion at a CAGR of 5.23% from 2023 to 2028. The increasing demand for eco-friendly food packaging and sustainable solutions is driving market expansion. Consumers are shifting towards biodegradable food wrap and food-grade paper sheets to minimize environmental impact. Additionally, the industry is embracing innovative materials such as kraft paper food wrap, compostable plastics, and natural fiber-based wrapping like sugarcane and paper-based solutions.As businesses prioritize custom food wrapping paper to enhance brand identity, greaseproof paper and wax paper for food are gaining traction in fast food, restaurant, and bakery sectors. The demand for sandwich wrapping paper is also increasing due to the growth of the quick-service restaurant (QSR) industry and takeaway culture.However, the market faces challenges due to the rising prices of raw materials, particularly pulp and petroleum-based products, which are essential for food packaging paper production. Despite this, government regulations promoting sustainable food packaging and increased consumer awareness are expected to sustain market growth.Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View Free Sample PDF

Market Segmentation
By Distribution Channel
By Type
- Kraft paper
- Greaseproof paper
- Coated paper
By Geography
- North America
- Europe
- APAC
- Middle East and Africa
- South America
Segment Insights
By Distribution Channel
The offline segment is expected to witness significant growth due to strong retail networks and a preference for physical product inspection before purchase. Fast food restaurants, hotels, and cafes continue to be major consumers of custom food wrapping paper as they seek sustainable packaging solutions to enhance brand equity.
By Type
- Kraft paper remains a popular choice due to durability, recyclability, and eco-friendliness.
- Greaseproof paper and wax-coated papers are preferred for fast food and baked goods, ensuring freshness and preventing leakage.
- Coated paper options such as polyethylene, polypropylene, and polyvinyl chloride-based materials are utilized for moisture-resistant packaging of sandwiches, burgers, and pizza.
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Regional Market Trends
North America
- The US leads the market with high consumption of fast food and ready-to-eat meals.
- Increased demand for kraft paper food wrap and biodegradable food wrap is driving the regional market.
- Specialty food packaging paper solutions, including glassine and reusable materials like beeswax wraps, are gaining traction.
- Rising concerns over plastic-based packaging waste are influencing sustainability-focused innovations.
Europe
- Germany and the UK are key markets emphasizing sustainable food packaging regulations.
- Growing consumer demand for wax paper for food and compostable wrapping materials is supporting market expansion.
APAC
- China and Japan drive regional demand with expanding foodservice industries and adoption of innovative paper-based packaging.
Middle East and Africa
- Increasing urbanization is boosting demand for convenient food wrapping solutions.
South America
- Growth in quick-service restaurants (QSRs) and street food culture is fueling demand for food wrapping paper.
Market Dynamics
Drivers
- Growing Demand for Sustainable Food Packaging
- Consumers are shifting towards eco-friendly food packaging to reduce plastic waste.
- Major fast-food chains are adopting biodegradable food wrap and greaseproof paper for items like chicken, pizza, sandwiches, burgers, and snacks.
- Companies are introducing food-grade paper sheets made from compostable and recyclable materials.
Trends
- Adoption of Innovative Materials
- The industry is moving towards sustainable alternatives like compostable wrapping paper and biodegradable films.
- Major brands, including McDonald's, Domino's, and Subway, are replacing traditional polystyrene-based wrappers with eco-friendly alternatives.
- Sugarcane bagasse, corn starch, and bamboo-based packaging are gaining popularity in fast food and takeaway services.
Challenges
- Rising Raw Material Prices
- Paper pulp and petroleum-based materials are experiencing price hikes, impacting food wrapping paper production.
- Transportation costs and supply chain disruptions contribute to higher pricing for kraft paper, greaseproof paper, and coated paper.
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Key Players
- Alpha Carbonless Paper Mfg. Co. Pvt. Ltd.
- Amcor Group GmbH
- Anchor Packaging LLC
- Bees Wrap LLC
- Constantia Flexibles Group GmbH
- delfortgroup AG
- Hanrun Paper Industrial Co. Ltd.
- Huhtamaki Oyj
- KRPA Holding CZ AS
- Mondi Plc
- Nordic Paper AS
- Oji Holdings Corp.
- Pudumjee Paper Products Ltd.
- Reynolds Consumer Products
- Sappi Ltd.
- Seaman Paper Co.
- The Clorox Co.
- Twin Rivers Paper Co.
- United Papers
- WestRock Co.
Future Insights
The food wrapping paper market will continue to expand, driven by consumer demand for eco-friendly food packaging and government regulations favoring sustainable solutions. Fast food restaurants, hotels, cafes, and food service providers will increasingly shift towards biodegradable food wrap and custom food wrapping paper to enhance brand equity and reduce environmental impact. Ongoing material innovations in greaseproof paper, kraft paper food wrap, and wax-coated packaging solutions will shape the industry’s growth trajectory.