Latest News- Floriculture Market in Vietnam: Cut flowers is expected to lead the Product segment during 2025-2029

The Floriculture Market in Vietnam is being driven by Use of flowers and plants for decorative/aesthetic purposes

The Floriculture Market in Vietnam is expected to grow at a CAGR of 9.9% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 320.5 million. In Vietnam's thriving economy, the market for premium goods, including floriculture, is experiencing significant growth. Calla lilies and tulips are among the high-demand, premium floral offerings in this sector. Consumers are increasingly seeking unique bouquets with diverse flower varieties, particularly for special occasions like weddings. Retailers are differentiating themselves by introducing premium pricing for these high-demand bouquets, catering to the growing preference for superior quality floral arrangements. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Cut flowers
  • Bedding plants
  • Potted plants
  • Others
• Type
  • Rose
  • Chrysanthemum
  • Carnation
  • Others
• Application
  • Conferences and activities
  • Gifts
  • Personal and corporate use
• Geography
  • Vietnam

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Use of flowers and plants for decorative/aesthetic purposes
• Growing prominence for online flower shopping
• High profits associated with growing ornamental plants

However, the market also witnesses some limitations, which are as follows:

• Over-dependence on climatic conditions for growth of ornamental plants
• Pest and disease control in flower cultivation
• Lack of skilled labor and expertise in floriculture practices

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Market Scope in Floriculture Market in Vietnam Research Report

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Research Analysis Overview

The Floriculture Market in Vietnam encompasses various sectors including cut flower production, potted plant cultivation, ornamental plant breeding, bulb farming, seed distribution, and florist shops. Advanced technologies like greenhouse automation, hydroponic systems, tissue culture propagation, and vertical farming technology are employed. Irrigation management, integrated pest management, and disease control ensure optimal growth. Floral logistics, online flower delivery, wholesale flower markets, and retail flower shops cater to diverse consumer needs. Landscape architecture, garden center management, floral design, and event decor also form part of the market. Seasonal flower varieties, exotic flower imports, sustainable floriculture, organic flower certification, biotechnological applications, and consumer trends shape the industry. Target market analysis, floriculture certifications, local flower production, and the domestic and regional flower markets are crucial aspects of the business.

Market Research Overview

In the agricultural products and services market, the floriculture sector encompasses the production and trade of cut flowers, potted plants, ornamental plants, and florist supplies. Pre-production in this segment involves meticulous planning and preparation, including the selection of optimal plant species and the readiness of greenhouses equipped with advanced technologies such as tissue culture and vertical farming. These methods ensure the highest quality and yield, contributing significantly to Vietnam's burgeoning floriculture industry.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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Email: media@technavio.com
Website: www.technavio.com/