The fermented food and drinks market share will post an incremental growth of USD 533.52 million, progressing at a CAGR of 7.34% during the forecast period. The packaging innovations and increasing marketing initiatives will offer immense growth opportunities to market vendors. The fermented food and drinks market is fragmented, and the vendors are deploying growth strategies such as low-pricing strategies and strengthening the local customer base to compete in the market.
Technavio’s report on “Fermented Food and Drinks Market by Distribution Channel, Product, and Geography - Forecast and Analysis 2022-2026” provides a detailed market analysis of the prevalent market forces, trends, and challenges that are likely to impact the market in focus.
The fermented food and drinks market is segmented by distribution channel (hypermarkets and supermarkets, independent retailers and convenience stores, specialty food stores, and online retailers), product (fermented alcoholic and non-alcoholic drinks, fermented dairy food and drinks, fermented bakery food, and others), and geography (APAC, Europe, North America, South America, and Middle East and Africa).
Based on the distribution channel segmentation, the growth of the fermented food and drinks market in the hypermarkets and supermarkets segment will be significant during the forecast period. By geography, the expansion of food chains like Pizza Hut, Papa John's, and McDonald's, which use a high amount of processed cheese like cheddar cheese in their dishes will facilitate the fermented food and drinks market growth in APAC. 44% of the market's growth will originate from APAC during the forecast period. Japan is the key market for fermented food and drinks in APAC.
The packaging innovations and increasing marketing initiatives will directly influence the sales of the fermented food and drinks market. In addition, the increasing use of fermented foods as ingredients in various foods and beverages is one of the major fermented food and drinks market trends that will positively impact the market growth. However, factors such as the lawsuit and product recalls will hamper the fermented food and drinks market growth.
Some of the major fermented food and drinks market vendors are AngelYeast Co. Ltd., Anheuser Busch InBev SA, Carlsberg AS, China Mengniu Dairy Co. Ltd., Chobani Global Holdings LLC, Chr Hansen Holding AS, Constellation Brands Inc., Danone SA, Fonterra Cooperative Group Ltd., General Mills Inc., HEINEKEN International B.V., Koninklijke DSM NV, Lifeway Foods Inc., Nestle SA, PepsiCo Inc., Suntory Holdings Ltd., The coca cola co., The Kraft Heinz Co., Treasury Wine Estates Ltd., and Yakult Honsha Co. Ltd.
To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their position in the slow-growing segments. To survive and succeed in such an intensely competitive market, players must distinguish their product and service offerings through clear and unique value propositions.
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Precise market size estimation during the forecast period 2022-2026.
CAGR of the fermented food and drinks market forecast during 2022-2026.
Market-level data on units, average selling prices, and values of the fermented food and drinks market share.
Prediction on the upcoming trends, drivers, and factors that challenge the growth of the fermented food and drinks market.
Fermented food and drinks industry growth across APAC, Europe, North America, South America, and Middle East and Africa.