Latest News- Femtech Market: Direct-to-consumer is expected to lead the End-user segment during 2025-2029

The Femtech Market is being driven by Increase in rate of infertility and obesity-related cases in women

The Femtech Market is expected to grow at a CAGR of 12.7% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 50730.5 million. In the realm of healthcare, addressing female infertility is a critical business concern due to its significant impact on women's health and productivity. To foster early diagnosis and awareness, various organizations initiate educational campaigns. For instance, RESOLVE, a non-profit entity, spearheads the National Infertility Awareness Week annually in April, advocating for grassroots advocacy and supporting couples dealing with infertility. Additionally, World Fertility Day, initiated by IVF BABBLE on November 2nd, aims to globally raise awareness among couples grappling with fertility issues. Likewise, Endometriosis Association Inc. sponsors Endometriosis Awareness Month in March, which unfolds worldwide, focusing on endometriosis - a leading risk factor for female infertility. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• End-user
  • Direct-to-consumer
  • Hospitals
  • Fertility clinics
  • Others
• Type
  • Devices
  • Software
  • Services
  • Others
• Application
  • Menstruation care and fertility tracking
  • Pregnancy and nursing care
  • General health and wellness
  • Menopausal health
• Geography
  • North America
    • Canada
    • Mexico
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • Asia
    • China
    • India
  • Rest of World (ROW)

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Increase in rate of infertility and obesity-related cases in women
• Increasing prevalence of sexual dysfunctions in women
• Increasing focus on digital health solutions

However, the market also witnesses some limitations, which are as follows:

• Lack of investment and insufficient research and development
• Lack of public support and awareness
• Rise in number of cyberattacks in healthcare sector

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Market Scope in Femtech Market Research Report

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Research Analysis Overview

The Femtech market encompasses digital health solutions specifically designed for women's and reproductive health. This includes mobile health apps, digital therapeutics, personalized medicine, predictive analytics, wearable technology, and biometric monitoring. Data security is crucial in this sector, ensuring patient empowerment through health education, digital health literacy, and health data management. Healthcare innovation is driven by digital diagnostics, remote monitoring, lifestyle interventions, and health information exchange. Consumer-driven healthcare, digital health ecosystem, health equity, and inclusive healthcare are key aspects of the policy and financing landscape. Digital health startups, particularly those in the Femtech sector, are fostered through innovation hubs, industry partnerships, public-private partnerships, and digital health conferences.

Market Research Overview

The Femtech market encompasses the revenue generated from the sales of healthcare applications and IT systems, including fertility tracking, menstrual cycle tracking, period tracking apps, pregnancy apps, contraception apps, and sexual health apps. According to Technavio, the global healthcare technology market size is determined by the combined revenue of equipment, supplies, pharmaceuticals, biotechnology, healthcare technology players, and life sciences tools and services providers. Factors driving market growth include cost reduction pressures in both healthcare and IT spending sectors. In developed and emerging economies, healthcare companies face the challenge of reducing expenses, making the adoption of cost-effective digital health solutions increasingly attractive.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/