The Face Masks And Peels Market is being driven by Product innovation and product line extension leading to product premiumization
The Face Masks And Peels Market is expected to grow at a CAGR of 5.9% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 6596 million. The global skincare market, specifically the Face Masks and Peels sector, is experiencing significant growth due to the increasing preference for organic and natural products. This trend is driven by heightened health consciousness and various skin concerns such as irritations, allergies, dark marks, pigmentation, and acne. Organic and natural masks and peels are free from petrochemicals, sulfates, and parabens, instead utilizing plant extracts, essential oils, and other natural components. Key ingredients like sunflower oil, jojoba oil, aloe vera, turmeric, and olive oil are commonly used in these offerings. Moreover, these products strictly adhere to stringent purity regulations established by various regional governments.
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Which Factors Are Causing a Surge in Market Growth?
The market is segmented based on Product (Face masks, Peels) Distribution Channel (Offline, Online) Geography (APAC, North America, Europe, Middle East and Africa, South America).
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
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Key Features in Face Masks And Peels Market Research Report
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In the realm of Fast-Moving Consumer Goods (FMCG), the market for Face Masks and Peels is thriving, driven by health-conscious consumers' increasing demand for cosmetics. Peel-off face masks, a popular subcategory, boast natural and organic claims, aligning with current trends. Anti-aging formulas, activated charcoal, and fruit serums are among the active ingredients used. Skincare brands employ marketing campaigns, celebrity endorsements, and social media promotion to reach consumers. Self-care products, including sheet masks and beauty facial masks, cater to various skin types and issues, such as hydration, unclogging pores, reducing excess oil, and addressing skin imperfections. K-beauty's influence is evident in the diverse range of skincare treatments offered.
The Face Masks and Peels segment within the Fast-Moving Consumer Goods (FMCG) sector of the global cosmetics industry is experiencing significant growth. This market encompasses research and development (R&D) and production of peel-off masks, a health-conscious subcategory of self-care products. Market expansion is driven by increasing disposable income, leading to greater consumer expenditure on luxury and anti-aging formulas. Marketing campaigns and celebrity endorsements further fuel demand for these natural and organic claim-making products. Technavio projects the global household and personal care products market size, which includes masks, to grow due to these factors. Additionally, the emergence of innovative ingredients, such as activated charcoal, adds to the market's allure.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
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