Latest News- Flexible Packaging Market: Food and beverage is expected to lead the End-user segment during 2025-2029

The Flexible Packaging Market is being driven by Rising focus on improving shelf life of products

The Flexible Packaging Market is expected to grow at a CAGR of 4.8% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 18312 million. In today's business landscape, there is a heightened focus on sustainable packaging solutions due to increasing environmental concerns. Recyclable flexible packaging has emerged as a preferred choice for governments, consumers, and businesses alike, as it reduces environmental impact and aligns with the principles of a circular economy. The circular economy model prioritizes the collection, processing, and reuse of packaging materials, making recyclable flexible packaging a key contributor to resource conservation and waste reduction. Furthermore, consumer preferences are shifting towards eco-friendly products, with a growing number of consumers actively seeking out brands that prioritize sustainable packaging practices. Consequently, the demand for recyclable flexible packaging is on the rise, as it resonates with consumers who value minimal environmental footprints. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• End-user
  • Food and beverage
  • Healthcare
  • Others
• Product
  • Pouches
  • Bags
  • Films and wraps
  • Others
• Raw Material
  • Plastics
  • Polypropylene (PP)
  • Polyvinyl chloride (PVC)
  • Bioplastics
  • Others
• Geography
  • Europe
    • Germany
    • UK
    • France
    • Italy

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Rising focus on improving shelf life of products
• Growing shift from rigid packaging to flexible packaging
• Increasing popularity of flexible bioplastic packaging

However, the market also witnesses some limitations, which are as follows:

• High cost involved in manufacturing flexible packaging
• Increasing focus on reducing use of plastic packaging
• Stringent regulations on manufacture of flexible packaging

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Market Scope in Flexible Packaging Market Research Report

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Research Analysis Overview

The Flexible Packaging Market encompasses various processes like film extrusion, flexographic printing, gravure printing, and digital printing. It emphasizes package testing, including leak detection, seal integrity, strength, barrier, and material compatibility. Thermal properties, oxygen and moisture barriers, UV resistance, and heat sealability are crucial factors. Laminate construction, packaging lines, automation systems, and quality control ensure efficiency. Sustainability is prioritized through recycling rates, compostable materials, biodegradable films, and sustainable materials from renewable resources. Packaging innovation, design optimization, cost reduction, logistics efficiency, and performance metrics shape the product lifecycle.

Market Research Overview

The flexible packaging market, as identified by Technavio, falls under the broader category of the global paper and plastic packaging products and materials market. Paper packaging, an economical and eco-friendly alternative, offers desirable characteristics such as lightweight, biodegradability, and recyclability. This segment encompasses various products like packaging boards, kraft paper, and other packaging papers. Conversely, plastics, a prominent player in the packaging industry, provide excellent performance, durability, and cost-effectiveness. Depending on the nature of the substance being contained, plastics can be classified into various grades and combinations, including polyvinyl chloride, polypropylene, polyethylene, and more. Flexible films, a significant component of the flexible packaging market, exhibit superior barrier properties due to lamination techniques applied to them, ensuring product preservation and extending shelf life.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
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