Latest News- Electronic Shelf Label (ESLs) Market: Radio frequency is expected to lead the Technology segment during 2025-2029

The Electronic Shelf Label (ESLs) Market is being driven by Implementation of in-store technologies

The Electronic Shelf Label (ESLs) Market is expected to grow at a CAGR of 17.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 2090.6 million. The global Electronic Shelf Label (ESL) market is experiencing significant growth, prompting companies to invest in product innovation and introduce smart ESLs to capitalize on this burgeoning market opportunity. Strategic partnerships and alliances are a key focus area for market participants, enabling them to expand their offerings and increase their geographical reach. For instance, in 2023, Qualcomm Technologies, Inc. collaborated with SES-imagotag to develop new ESL technology based on the Bluetooth Special Interest Group (SIG) ESL wireless standards. Such collaborations not only enhance companies' product portfolios but also help them gain market share in this competitive landscape.

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

Technology
- Radio frequency
- Infrared
- Others
Product
- LCD ESL
- Full graphic e-paper ESL
- Segmented e-paper ESL
End-user
- Supermarkets and hypermarkets
- Convenience stores/department stores/mass merchants
- Others
Display Size
- Less than 3 inches
- 3 To 7 inches
- 7 To 10 inches
- More than 10 inches
Component
- Displays
- Batteries
- Microprocessors
- Transceivers
Communication Technology
- Radio Frequency (RF)
- Infrared (IR)
- Near Field Communication (NFC)
Geography
- Europe
  - Germany
  - UK
  - France
  - Italy
- APAC
  - China
  - India
  - Japan
- North America
  - Canada
  - US
- Middle East and Africa
  - Egypt
- South America
  - Brazil
  - Argentina

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:

Implementation of in-store technologies
Development of IoT ecosystem
Rising number of retail outlets

However, the market also witnesses some limitations, which are as follows:

Growth in e-commerce industry
High capital requirement for implementation of ESLs and supporting infrastructure
Lack of awareness about benefits of ESL

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Market Scope in Electronic Shelf Label (ESLs) Market Research Report

Market Scope
Report Coverage	Details
Page number	261
Base year	2024
Historic period	2019-2023
Forecast period	2025-2029
Growth momentum & CAGR	Accelerate at a CAGR of 17.2%
Market growth 2025-2029	USD 2090.6 million
Market structure	fragmentation
YoY growth 2024-2025(%)	14.3
Key countries	US, Canada, Germany, UK, Italy, France, China, India, Japan, Egypt, Oman, Argentina, UAE, Brazil, US, UK, China, Germany, Japan, France, Italy, India, The Netherlands, and Canada
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Find out which segment is leading the market by accessing the free PDF report

Research Analysis Overview

The Electronic Shelf Label (ESL) market encompasses innovative retail technology, including e-paper displays and ESL software. Key features include pricing automation, inventory tracking, store optimization, and customer experience enhancements through promotional displays, digital signage, and content management. Remote updates, data integration, energy efficiency, and retail analytics offer strategic pricing and promotional opportunities. Network security, sensor technology, and remote monitoring ensure system reliability, while hardware and software upgrades, user interface, installation process, maintenance costs, and scalability solutions further boost efficiency. Display technology, wireless network connectivity, label lifespan, content delivery, and display refresh rate are crucial aspects of ESL implementation.

Market Research Overview

The Electronic Shelf Labeling (ESL) market is a significant segment within the broader digital signage systems industry, which falls under the global electronics market. This market encompasses manufacturers of electronic shelf labels, wireless communication protocols, and related technologies. According to Technavio, the global electronic equipment and instruments market, which includes ESLs, is projected to grow due to the escalating demand for electronic test and measurement equipment. This demand is driven by technological advancements and the digital transformation occurring across various sectors, such as semiconductors, automotive, IT, consumer electronics, industrial, energy, and medical devices.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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