Electric Massager Market 2024-2028: Size and Penetration in emerging economies; growth driven by the Product, Some of key Companies Positioned Strategically
The electric massager market size by Product (Massage chairs, Back massagers, Neck and shoulder massagers, and Others), End-user (Commercial and Residential), and Geography (North America, Europe, APAC, South America, and Middle East and Africa), is forecast to increase by USD 10836.7 million. The market is expected to grow at a CAGR of 9.45% between 2024 and 2028.
- The electric massager market penetration is relatively low in regions such as South America, Africa, and certain Asian countries, with the exception of Japan. In developed markets like the US, the usage of electric massagers is prevalent, yet penetration rates remain modest in emerging economies like Brazil, India, and Nigeria. This is primarily due to factors including limited awareness, affordability, and cultural preferences for traditional massage methods. Moreover, these countries' low GDPs restrict the utilization of such products. Additionally, the market expansion in developing countries is obstructed by insufficient infrastructure, a scarcity of skilled labor, inadequate facilities, limited investor-friendly policies, burdensome bureaucracy, and lack of international accreditation, which collectively hinder widespread adoption. Despite their numerous benefits, the adoption of electric massagers is impeded by these challenges.
- The Electric Massager Market represents a significant business opportunity, driven by the growing health and wellness trend and increasing consumer preference for at-home self-care solutions. Advanced technology, such as wireless connectivity and customizable massage programs, is fueling market growth. Key players are focusing on product innovation and strategic collaborations to expand their market presence. The market is expected to experience robust growth in the forecast period.
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Some of the Key Companies:
- Beurer GmbH
- Casada International GmbH
- Compass Health Brands
- Deemark Healthcare Pvt. Ltd
- Fysiomed NV
- Hi-Dow International Inc.
- Homedics USA
- JSB Wellness
- Luraco Technologies
- medisana GmbH
- Mettler Electronics Corp.
- OMRON Corp.
- Panasonic Holdings Corp.
- Prospera Corp.
- RoboTouch
- Shenzhen XFT Medical Ltd.
- Thumper Massager Inc.
- Vision Sky Shop
- WelbuTech Co. Ltd.
- Zynex Inc.
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