Elderberry Market Size to grow by USD 389.8 million between 2024-2028
According to a research report “ Elderberry Market” by Application (Health and wellness, Beverages, Foods, Others) Distribution Channel (Offline, Online) Geography (Europe, North America, APAC, South America, Middle East and Africa)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 389.8 million, at a CAGR of 8.8% during the forecast period. Elderberries have experienced a significant surge in demand due to their numerous health benefits and nutrient-dense properties. This medicinal plant offers a 100g serving containing 73 calories, 18.4g carbohydrates, 0.66g protein, 0.5g fat, 38mg calcium, and 7g dietary fiber. Elderberry is also rich in essential vitamins, minerals, and antioxidants like vitamin C, vitamin A, iron, and potassium. These nutrients contribute to the alleviation of cold and flu symptoms, making elderberry products highly sought-after. Consumers primarily opt for elderberry in the form of powder, extract, tablets, or capsules to reap these nutritional and medicinal advantages..
Browse market data tables, figures, and in-depth TOC on “Elderberry Market” by Application (Health and wellness, Beverages, Foods, Others) Distribution Channel (Offline, Online) Geography (Europe, North America, APAC, South America, Middle East and Africa) Global Forecast to 2028. Download Free Sample
By Application, the Health and wellness segment is projected to dominate the market size in 2024
Elderberry, recognized for its robust flavonoid and antioxidant content, boasts one of the highest ORAC antioxidant values among fruits. This phytonutrient-rich plant is extensively utilized in the health industry due to its ability to enhance immunity and offer medicinal benefits, including alleviating symptoms of colds and influenza. In various forms, such as powder, liquid, and concentrated extract, elderberry is incorporated into numerous herbal supplements and health tonics. The escalating trend towards healthier lifestyles and diets has fueled the demand for these natural remedies, as consumers increasingly favor herbal medicines over chemically-laden alternatives.
By Distribution Channel, Offline segment is expected to hold the largest market size for the year 2024
In the elderberry market, organized retailing through hypermarkets, supermarkets, department stores, and convenience stores serves as significant distribution channels. These offline channels streamline the purchasing process for consumers, providing them with a wide selection of elderberry products. Major players in this sector include Tesco Plc and Walmart, who offer extensive ranges of elderberry items. The proliferation of private-label elderberry products by an increasing number of retailers is a key market growth driver during the forecast period.
Europe is forecasted to hold the largest market size by region in 2024
As a seasoned virtual assistant, I'm pleased to provide insights into the Elderberry Market. This sector has experienced significant growth due to the increasing consumer awareness and demand for natural health remedies. Elderberries are rich in antioxidants and vitamins, making them a popular choice for immune system support. Market research indicates continued expansion, with potential opportunities in new product development and global distribution. Companies focusing on sustainability, transparency, and innovation are poised to thrive in this competitive landscape.
The Elderberry Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:
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Research Analysis Overview
Elderberry, a popular fruit known for its deep purple color and tangy taste, has gained significant attention in the health and wellness industry due to its numerous health benefits. Organic elderberry market is thriving with a wide range of natural ingredients, including elderberry liquids, powders, and immunity-boosting supplements. These supplements are increasingly preferred by airplane travelers and those susceptible to respiratory health complications and seasonal flu. Elderberry is rich in flavonoids, antioxidants, vitamins, and minerals that help fight free radicals and boost immune health benefits. Elderberry extract, a value-added product, is a favorite among dietary supplements and functional foods. Its functional benefits make it an excellent choice for busy lifestyles, providing a nutrition profile that rivals many pharmaceutical drugs. Fruit-based supplements, including elderberry, offer label-friendly ingredients and chemical-free alternatives to traditional food additives. Elderberry's immune health benefits extend to fighting bacterial infections and alleviating flu symptoms. With its natural antioxidant properties, elderberry is an excellent addition to a healthy lifestyle, providing a natural and effective way to support overall health and wellness.
Market Research Overview
Elderberry, a traditional herbal tea and food additive, has gained significant popularity in recent years due to its numerous health benefits. Available in various forms such as liquids, powders, syrups, and immunity supplements, elderberry is known for its immune system boosting properties. For those following vegan diets, elderberry offers vegan options in the form of capsules, tablets, gummies, and drink mixes. Beyond immunity, elderberry is also known for its astringent properties, which can help tighten pores and reduce skin marks. Capillary stabilizing and microbe resistance make elderberry an ideal addition to skincare products. Elderberry's antioxidant properties, rich in flavonoids and vitamins, make it an energy powerhouse and a potent fighter against free radicals. Elderberry supplements have become essential for airplane travelers and those prone to respiratory health complications, seasonal flu, and bacterial infections. The elderberry market caters to both business-to-consumer and business-to-business sectors. Elderberry is used as an additive in various industries, including the nutraceuticals industry, where it is used to create value-added products. Elderberry's proactive healthcare benefits have led to a tectonic shift in the healthy beverage space, making it a must-have ingredient in functional foods and beverages. Despite its numerous benefits, it is important to note that elderberry can cause negative reactions in some individuals, including nausea and vomiting. It is essential to consult a healthcare professional before incorporating elderberry into your diet, especially if you have a history of poisoning or are taking pharmaceutical drugs. Elderberry's popularity extends beyond health benefits, with its use in the beauty industry and as a flavoring agent in organic foods. Its versatility and natural ingredients make it a favorite among younger age groups, who are increasingly conscious of their nutrition profile and seeking natural, label-friendly ingredients. Blueberries, another popular fruit, are also rich in antioxidants and offer similar health benefits. However, elderberry's immune system boosting properties and medicinal purposes set it apart from blueberries. In conclusion, elderberry is an energy powerhouse and a potent immune system booster, making it an essential ingredient in various industries, from healthcare to food and beverage. Its versatility, natural ingredients, and functional benefits make it a must-have for those seeking a healthy and label-friendly lifestyle. However, it is essential to be aware of potential negative reactions and consult a healthcare professional before incorporating elderberry into your diet.
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Technavio Research
Jesse Maida
Media & Marketing Executive
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Email: media@technavio.com
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