Authored By: Sarah
21 Jun 2024

 Custom T-Shirt Printing Market to grow by USD 2013.2 million between 2024-2028

According to a research report “ Custom T-Shirt Printing Market” by Type (Graphic designed shirt, Artwork) Technique (Screen printing, Digital printing, Plot printing) Geography (APAC, Europe, North America, South America, Middle East and Africa)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 2013.2 million at a CAGR of almost 7.44% during the forecast period. In the corporate realm, the custom T-shirt printing market has emerged as a potent branding tool. Startups, in particular, leverage this strategy to boost their visibility and engage potential customers. By incorporating logos, company names, and other branding elements onto T-shirts, businesses can effectively disseminate their message in a casual and approachable manner. The widespread use of these branded garments among employees of multinational corporations, such as Wipro, Microsoft Corp., and International Business Corp, underscores their significance in enhancing brand recognition and employee morale..

Browse market data tables, figures, and in-depth TOC on “Custom T-Shirt Printing Market” by Type (Graphic designed shirt, Artwork) Technique (Screen printing, Digital printing, Plot printing) Geography (APAC, Europe, North America, South America, Middle East and Africa) Global Forecast to 2028.

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By Type, the Graphic designed shirt segment is projected to dominate the market size in 2024.

In the custom T-shirt printing market, screen printing holds a dominant position, generating the highest revenue in 2022. This segment's superiority is attributed to its ability to deliver superior print quality and vibrant colors, particularly when using thicker inks on dark fabrics. Additionally, screen printing's versatility extends to various synthetic materials, including viscose, polyester, and silk, making it the go-to choice for service providers catering to the popular trend of tailored T-shirts among the younger demographic.

By Technique, Screen printing  segment is expected to hold the largest market size for the year 2024.

The custom T-shirt printing market is predominantly driven by the graphic design segment, which held a significant market share in 2023 and is anticipated to continue its dominance during the forecast period. Graphic-designed T-shirts, characterized by the printing of existing designs, offer cost advantages due to their low production costs. Market players closely monitor fashion trends to incorporate relevant graphics, catering to customers seeking quick and affordable solutions. This trend is projected to fuel the growth of the global custom T-shirt printing market.

APAC is forecasted to hold the largest market size by region in 2024.

In the dynamic custom T-shirt printing market, businesses leverage innovative designs and technologies to cater to diverse consumer preferences. This sector experiences continuous growth due to increasing demand for personalized apparel and the accessibility of affordable, high-quality printing solutions. Companies excel by offering unique, customizable products and efficient production processes, ensuring customer satisfaction and repeat business.

The Custom T-Shirt Printing Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • Bewakoof Brands Pvt. Ltd.
  • Blue Gecko Printing
  • Blue Gecko UK Ltd.
  • Cimpress Plc
  • Claranova SE
  • CustomInk LLC
  • Designhill Inc.
  • Entripy
  • Ilogo
  • International Coatings Co. Inc.
  • Print Safari
  • Printfly Corp.
  • Printful Inc.
  • Printo Document Services Pvt. Ltd.
  • PT Reycom Printing Solusi
  • Spreadshirt Inc.
  • TShirt Elephant
  • UberPrints Inc.
  • yourPrint

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Research Analysis Overview

In the current market, Artificial Intelligence (AI) plays a significant role in the custom T-shirt Printing industry. Procolored, a leading player, utilizes advanced AI technologies to offer consumers personalized clothing solutions. The integration of Printing technology enables the creation of customized clothing, including normal t-shirts, catering to diverse preferences and personalities. Decision-making processes for prospective customers are influenced by Branding tools such as customized t-shirts. These branding strategies provide increased visibility and help establish a strong connection with consumers. The Printing technique used for custom-designed t-shirts is a crucial factor in the success of this market. Brands leverage this technique to create unique and eye-catching designs, enhancing their overall branding strategy. In conclusion, the custom T-shirt Printing market continues to evolve, with AI, Printing technology, and branding strategies playing essential roles in its growth. Consumers increasingly seek personalized clothing options, making this a promising sector for businesses looking to expand their reach and connect with their audience.

Market Research Overview

In the dynamic and expansive E-commerce market, Custom T-Shirt Printing holds a significant position, leveraging Artificial Intelligence for streamlined processes and personalized customer experiences. Procolored, a key player, integrates advanced Printing Technology to cater to various Artwork and Graphic Design requirements. Digital printing and Screen printing techniques are employed to meet the demands of the Sports industry, Outdoor sports enthusiasts, and households. Young people, a prospective customer base, value affordability and personality, making Customized Clothing a preferred choice. The Apparel market thrives on Design insights and Printing technique insights, offering Unique designs and Logos for Clubs, Sports teams, and Advertising tools. Social awareness and Fan base fuel the demand for Customized t-shirts as Branding tools, enhancing Brand visibility and Branding strategy through Custom-designed t-shirts. The Travel industry and Entertainment industry also leverage Custom T-Shirt Printing for Slogans and Logos, further expanding its reach and versatility.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

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