The Cold Pressed Juices And Smoothies Market is being driven by Rising prevalence of lifestyle-related diseases
The Cold Pressed Juices And Smoothies Market is expected to grow at a CAGR of 7.4% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 989.5 million. The cold pressed juices and smoothies market is witnessing a significant trend towards eco-friendly packaging solutions. Companies are prioritizing sustainable packaging formats, such as eliminating excess packaging and increasing the utilization of recycled materials in both plastic and paper packaging. This shift is driven by escalating consumer preferences for environmentally responsible products and the imperative to minimize the environmental footprint of packaging waste. Hain Celestial, for instance, is spearheading this movement with various initiatives, including increasing the proportion of recycled content in its packaging and decreasing the reliance on virgin plastic.
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Which Factors Are Causing a Surge in Market Growth?
The market is segmented based on Type (Smoothies, Cold pressed juices) Distribution Channel (Offline, online) Geography (North America, Europe, APAC, South America, Middle East and Africa).
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
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Key Features in Cold Pressed Juices And Smoothies Market Research Report
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Cold pressed juices and smoothies have gained popularity due to their nutritional benefits, containing vitamins, minerals, and enzymes from fresh fruits and vegetables. High-pressure processing ensures the preservation of these nutrients without the use of chemical additives. Health-conscious consumers prefer cold pressed juices over sugary beverages for detoxification and managing chronic illnesses. Veganism and organic options are also driving the market. Juicers are used to extract fresh juice, while ready-to-drink beverages offer convenience. Nutrient-dense options include cold pressed juice, fruits, and vegetable concentrates, and even baby food. The market caters to the demand for healthy food options and natural, minimally processed foods. Conventional juices and fruit concentrates are being replaced by their cold pressed counterparts.
The Cold Pressed Juices and Smoothies market is a significant segment within the broader Soft Drinks and Non-Alcoholic Beverages industry. This sector encompasses high-pressure processed juices, nutritionally rich in vitamins and minerals, aligning with healthy lifestyle trends and addressing chronic illnesses. As consumers increasingly seek alternatives to sugary beverages, cold pressed juices and smoothies offer detoxification benefits and cater to vegan and plant-based diet preferences. Innovation and new product launches are key growth drivers in this market, with companies introducing functional beverages, specialty drinks, and plant-based options to meet evolving consumer demands.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
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