Cold Brew Coffee Market to grow by USD 519.2 million between 2024-2028
According to a research report “ Cold Brew Coffee Market” by Product (Arabica-based cold brew coffee, Robusta-based cold brew coffee, Liberica-based cold brew coffee) Distribution Channel (Offline, Online) Geography (North America, Europe, APAC, South America, Middle East and Africa)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 519.2 million at a CAGR of 8.4% during the forecast period. The global cold brew coffee market is experiencing significant growth, driven primarily by the rising affinity of millennials towards this beverage in key markets like China and the US. With their substantial spending power and projected increase during the forecast period, millennials represent a lucrative demographic for coffee vendors. This consumer segment's preference for instant coffee and flavored drinks has led to an influx of new cold brew products, such as Starbucks' Nitro Cold Brew, Cold Brew Vanilla Sweet Cream, and Cappuccino Freddo, which cater specifically to their tastes..
Browse market data tables, figures, and in-depth TOC on “Cold Brew Coffee Market” by Product (Arabica-based cold brew coffee, Robusta-based cold brew coffee, Liberica-based cold brew coffee) Distribution Channel (Offline, Online) Geography (North America, Europe, APAC, South America, Middle East and Africa) Global Forecast to 2028.
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By Product, the Arabica-based cold brew coffee segment is projected to dominate the market size in 2024.
The cold brew coffee market represents a significant business opportunity, with sales projected to reach USD1.5 billion by 2025. This growth is driven by consumer preferences for healthier, less acidic coffee options, as well as the convenience of ready-to-drink cold brew products. Key players in this market include Starbucks, Dunkin' Brands, and Keurig Dr Pepper, who are investing in research and development to expand their product offerings and capture market share.
By Distribution Channel, Offline segment is expected to hold the largest market size for the year 2024.
The cold brew coffee market represents a significant business opportunity, with sales projected to reach USD1.5 billion by 2025. This growth is driven by consumer preferences for healthier, less acidic coffee options, as well as the convenience of ready-to-drink cold brew products. Key players in this market include Starbucks, Dunkin' Brands, and Keurig Dr Pepper, who are investing in research and development to expand their product offerings and capture market share.
North America is forecasted to hold the largest market size by region in 2024.
The cold brew coffee market represents a significant business opportunity, with sales projected to reach USD1.5 billion by 2025. This growth is driven by consumer preferences for healthier, less acidic coffee options, as well as the convenience of ready-to-drink cold brew products. Key players in this market include Starbucks, Dunkin' Brands, and Keurig Dr Pepper, who are investing in research and development to expand their product offerings and capture market share.
The Cold Brew Coffee Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:
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Research Analysis Overview
Key Decision-makers in the RTD beverage industry are closely monitoring the Cold Brew Coffee market, which is experiencing significant growth due to various Micro-economic factors. The Antibacterial characteristics and Health benefits associated with Cold Brew Coffee are driving Consumer Awareness, particularly among Professionals and those with a higher Social Standing. Cold Brew Coffee, available in various flavors and Coffee Varieties, is increasingly popular among Generation Z and Millennials. Nestle, Dunkin Donuts, Starbucks, and other leading players in the market are accelerating their Product Penetration by introducing new and innovative offerings. The market for Iced Coffee and Water with Coarsely Ground Coffee is expanding, as consumers seek new and unique experiences in their daily lives. The RTD Cold Brew Coffee segment is expected to continue its growth trajectory, as more and more consumers discover the rich and robust flavors of this popular beverage. Overall, the Cold Brew Coffee market is poised for continued success, as it caters to the evolving Lifestyle preferences and Coffee Intake habits of modern consumers.
Market Research Overview
In the dynamic beverage market, decision-makers are increasingly focusing on RTD (Ready-to-Drink) beverages, including iced coffee, as consumer preferences shift towards convenient and on-the-go options. Micro-economic factors, such as bulk discounts and internet channels, are driving the growth of this sector. Cold brew coffee, a popular RTD beverage, boasts various health benefits. Its antibacterial characteristics contribute to skin hydration and metabolism enhancement. Additionally, it offers stress reduction and taste advantages, making it a preferred choice for professionals and those seeking to accelerate their lifestyle. The cold brew coffee market snapshot includes various coffee varieties, such as Liberica, Robusta, and coarsely ground coffee. Flavors like Vanilla Sweet Cream, Dark Caramel, and Black are increasingly popular among Generation Z and Millennials. Brands like Nestle, Dunkin Donuts, and Starbucks dominate the market, with company-owned outlets and retail locations offering a wide range of products. Consumer awareness and knowledge of health advantages continue to influence consumer preference. Craft beverages, such as those from Villalobos, Pacamara, Kona, Caturra, and Typica, are gaining popularity due to their unique taste and high-quality beans. The market penetration of cold brew coffee is expected to increase further as more professionals and consumers discover its benefits.
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