Authored By: Sarah
12 Aug 2024

 Cognac Market Size to grow by USD 897.31 million between 2023-2027

According to a research report “ Cognac Market” by Distribution Channel (Off trade, On trade ) Product (VS, VSOP, XO ) Geography (North America, APAC, Europe, South America, Middle East and Africa)- Global Forecast to 2027 published by Technavio, the market size is estimated to grow by USD 897.31 million, at a CAGR of 3.64% during the forecast period. The global cognac market is poised for significant growth due to the beverage's proven health benefits. These advantages include improved cardiac health, reduced risk of type 2 diabetes and bad cholesterol, and increased antioxidant levels, which can decrease the risk of blood clots, cancer, and vision loss. Modernization and the increasing acceptance of cognac in social gatherings, such as parties, further bolster market expansion. The consumption of cognac in moderation offers numerous health advantages, making it a desirable choice for health-conscious consumers..

Browse market data tables, figures, and in-depth TOC on “Cognac Market” by Distribution Channel (Off trade, On trade ) Product (VS, VSOP, XO ) Geography (North America, APAC, Europe, South America, Middle East and Africa) Global Forecast to 2027. Download Free Sample

By Distribution Channel, the Off trade segment is projected to dominate the market size in 2024

The Cognac market represents a significant and growing business sector, characterized by its rich heritage, craftsmanship, and global appeal. This premium spirits category, primarily produced in the Cognac region of France, continues to capture the attention of discerning consumers worldwide. Market growth is driven by factors such as increasing demand in emerging markets, consumer preference for premium and luxury brands, and innovative marketing strategies.

By Product, VS  segment is expected to hold the largest market size for the year 2024

The Cognac market represents a significant and growing business sector, characterized by its rich heritage and distinctive production process. This premium spirit category, primarily originating from the Cognac region in France, is renowned for its superior quality and refined taste. Market trends indicate a steady increase in global demand, driven by expanding consumer base, particularly in Asia Pacific and North America. Key players in the industry focus on innovation, brand development, and sustainable practices to maintain market competitiveness.

North America is forecasted to hold the largest market size by region in 2024

The Cognac market represents a significant and growing business sector, characterized by its rich history, cultural significance, and global appeal. This premium spirit category is renowned for its meticulous production process, which includes double distillation and aging in oak barrels. Market trends indicate a rising demand for high-end and super-premium Cognacs, driven by increasing consumer disposable income and a growing appreciation for luxury goods. Export markets, particularly in Asia, continue to fuel market growth.

The Cognac Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • Bacardi Ltd.
  • Branded Spirits Ltd.
  • CAMUS LA GRANDE MARQUE SAS
  • Cognac Meukow
  • Delord Freres SA
  • KELT International SARL
  • Louis Royer SA
  • LVMH Moet Hennessy Louis Vuitton SE
  • Maison Delamain
  • MAISON FERRAND
  • Pernod Ricard SA
  • Remy Cointreau SA
  • Suntory Holdings Ltd.
  • Thomas HINE and Co.
  • Zino Davidoff SA
.

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Research Analysis Overview

The Cognac market is experiencing a surge in growth, driven by the trend towards premiumization in the alcoholic beverages industry. Wind energy companies, such as Dulacca Wind Farm, Karara Wind Farm, and Boswel Spring Wind, are contributing to this trend through their investment in renewable energy. Innergex Renewable Energy, a leading player in this space, is also making strides in the Cognac industry with its Dobele Wind Farm. Wind Prime, another renewable energy company, is not only contributing to the production of clean energy but also to the production of high-end spirits. Moventas and Flender, key players in the wind industry, are supplying technology for Wind Prime's distillery. The trend towards premiumization is reflected in the cocktail culture that is popular among Millennials. Restaurants and bars are increasingly offering craft beverages, including premium alcoholic liquors like cognac. White grapes, the primary fruit used in cognac production, are being sourced from the best vineyards, and the base is often made from fruit juice rather than water. Double Toasted cognac, produced under the Under Larsen brand, is a very special offering. It is distilled in copper pot stills and has an alcohol by volume of 40%. The result is a rich, complex flavor that is perfect for sipping slowly and enjoying the socialization that comes with a good cognac.

Market Research Overview

The Cognac market is experiencing a significant shift as consumers' drinking habits evolve, with a growing emphasis on health-conscious choices and non-alcoholic beverages. Stork Gears and Dana Motion Systems supply gearboxes for the wind energy sector, powering renewable energy projects like Innergex Renewable Energy's Dobele Wind Farm and Moventas' Karara Wind Farm. In the spirits industry, high-end cognac brands like Torres, Hennessy, and Grand Marnier continue to dominate, with offerings like Revelation, Quintessence, and Double Toasted cognac from the Under Larsen brand. As young generations, such as Gen Z, show a preference for healthier options and a reduction in alcohol-oriented communities, companies are exploring the potential of cognac in non-alcoholic beverages. RTD cocktail mixers and barista cocktails from brands like Campari Group and Bardinet are gaining popularity. The pandemic phase has led to an increase in online shopping platforms and retail sectors, with super-premium spirits like cognac seeing a surge in sales. The spirits industry's profit outcome is influenced by production, with companies like Flender and Moventas providing gearboxes for brewing industries, contributing to the premiumization of spirits. Cognac's anti-aging potential, antidepressant, and anti-inflammatory properties make it an attractive choice for health-conscious consumers. The drinking culture is evolving, with pubs and bars focusing on cocktail culture and craft beverages, and restaurants offering a wider range of premium alcoholic liquors. White grapes and fruit juice bases are used to create distilled spirits, with cognac having an alcohol by volume of around 40%. Copper pot stills are used in the distillation process, ensuring a very special and very special taste. The cognac market is expected to continue growing, with a focus on sustainability, innovation, and consumer preferences.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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