The Bubble Tea Market is being driven by Rising accessibility and availability through organized retailing
The Bubble Tea Market is expected to grow at a CAGR of 8.1% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 1537.5 million. Bubble tea companies have expanded their product offerings by introducing a diverse range of flavors, catering to the varying preferences of consumers. These flavors encompass fruity options like peach and strawberry, as well as alternative choices such as almond and chocolate. The introduction of these flavors has been instrumental in attracting a broad consumer base, particularly millennials and young consumers, who are eager to explore new taste sensations. In response to this trend, retailers are developing customized tea formats, enabling them to adapt the bubble tea composition to meet evolving consumer demands.
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The market is segmented based on segments_for_ai.nslist
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
237 |
Base year |
2024 |
Historic period |
2019-2023 |
Forecast period |
2025-2029 |
Growth momentum & CAGR |
Accelerate at a CAGR of 8.1% |
Market growth 2025-2029 |
USD 1537.5 million |
Market structure |
Fragmented |
YoY growth 2024-2025(%) |
7.4 |
Key countries |
China, Taiwan, South Korea, UK, US, Germany, Canada, Brazil, France, and Saudi Arabia |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The Bubble Tea market is witnessing a surge with key players like Momentum Work, Guming Holdings, Koi The Co, Moge Tee, and others introducing a wide range of flavors including Lychee, Mango, Passion fruit, Peach, Plum, Strawberry, Avocado, Banana, Grape, Kiwi, Lemon, and more. These beverages offer low-calorie contents, zero fat, and raw ingredients, but potential health risks such as obesity, heart disease, cognitive decline, and cancer cannot be ignored. Nootropic drinks and teas are also gaining popularity among the young generation. Sugars are a concern, but some brands are addressing this with alternative sweeteners. Overall, the market is diverse and evolving, offering consumers a variety of options to choose from.
Guming Holdings, Koi The Co, Moge Tee, Lychee, Mango, Passion fruit, and Peach are key players in the global bubble tea market, contributing significantly to the market's growth. This market caters to manufacturers and food processing vendors engaged in the production of packaged foods and meas, specifically those extending shelf life through food processing techniques. According to Technavio, the global bubble tea market size is determined by the consolidated revenue generated by these market participants. The market scope excludes food processing equipment manufacturers and producers of packaged alcoholic and non-alcoholic beverages, including mineral waters. The market's expansion will be fueled by the health benefits associated with the consumption of minimally processed foods, such as bubble tea, which are rich sources of essential nutrients like potassium, dietary fiber, folate (folic acid), vitamin A, and vitamin C.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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