Latest News- Breakfast Cereals Market: Supermarkets and hypermarkets is expected to lead the Distribution Channel segment during 2024-2028

The Breakfast Cereals Market is being driven by Growing focus of vendors on new product launches

The Breakfast Cereals Market is expected to grow at a CAGR of 3.2% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 4102.1 million. The global breakfast cereals market is experiencing significant growth, with numerous enterprises, including Amazon.com, Inc., entering the sector. The increasing trend towards online purchases is driving new market entrants in the global breakfast cereals market. Moreover, the expansion of food delivery services and the rising Internet penetration across regions are projected to fuel market growth during the forecast period. Online distribution of breakfast cereals is anticipated to surge due to the increasing number of Internet users and smartphone penetration in European countries. This channel enables breakfast cereal manufacturers to reach consumers in distant locations, thereby expanding their customer base. 

Get more information on Breakfast Cereals Market by requesting a sample report

Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Distribution Channel
  • Supermarkets and hypermarkets
  • Independent retailers
  • Convenience stores
  • Others
• Product Type
  • Ready-to-eat cereals
  • Hot cereals
• Geography
  • North America
    • US
  • Europe
    • Germany
    • UK
  • APAC
    • China
    • Japan
  • Middle East and Africa
  • South America

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Growing focus of vendors on new product launches
• Increasing demand for RTE breakfast cereals
• Rising working population

However, the market also witnesses some limitations, which are as follows:

• Fluctuations in food prices
• Side effects of excess consumption
• Presence of popular alternate products

Benefits of Buying Global Breakfast Cereals Market Research Report by Technavio

Rich Experience: 20+ years leading global market research, trusted insights across industries.

Unlock Business Potential with Technavio: Maximize ROI with Technavio's tailored market research: deep dives and actionable insights.

Your Guide to Market Success: Empower your business with Technavio's market research and future-proof your decisions.

Market Scope in Breakfast Cereals Market Research Report

Find out which segment is leading the market by accessing the free PDF report

Research Analysis Overview

The food industry sector encompasses various breakfast cereal offerings, including grains such as Quinoa, Cornflakes, Oats, and alternative options like Muesli and Granola. Hot cereals contrast with ready-to-eat and ready-to-cook cold cereals, which cater to fast-paced lifestyles and the working population. Independent Retailers, Specialist Retailers, Convenience Stores, and Breakfast Cereal Manufacturers stock these options. Taste, convenience, and indulgent flavors drive consumer preferences, with yogurt and cereals becoming popular combinations. Social media plays a significant role in cereal brand promotion. Cereals can be conventional meals or part of innovative offerings like ready-to-eat and ready-to-cook options.

Market Research Overview

The packaged foods and meals market encompasses vendors engaged in food processing to ensure food safety and increase product longevity. According to Technavio, the market's size is determined by the consolidated revenue of the participating companies. This sector does not cover food processing equipment manufacturers or producers of packaged beverages, including alcoholic and non-alcoholic varieties. Market expansion will be fueled by the health benefits linked to minimally processed foods, such as cereals like Quinoa, Cornflakes, and Oats, as well as hot and cold cereals, which are rich sources of essential nutrients, including potassium, dietary fiber, folate (folic acid), vitamin A, and vitamin C.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/