Latest News- Bottled Water Market: Still drinking water is expected to lead the Product segment during 2025-2029

The Bottled Water Market is being driven by Increasing premiumization of bottled water

The Bottled Water Market is expected to grow at a CAGR of 6.1% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 118.5 billion. Bottled water manufacturers have adopted innovative packaging strategies to enhance consumer appeal and differentiate their products in the market. These innovations include eco-friendly and luxury formats, which have positively influenced sales. In response to growing environmental concerns, many manufacturers are transitioning to sustainable packaging solutions, such as bio-based PET plastic bottles. Notable companies like Danone and Nestle have already introduced such eco-friendly alternatives. This shift not only benefits the environment but also positions these brands as industry leaders in sustainability. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Product
  • Still drinking water
  • Sparkling water
  • Bottled spring water
• Distribution Channel
  • Off-trade
  • On-trade
• Packaging
  • PET bottles
  • Glass bottles
  • Cans
  • Others
• Geography
  • APAC
    • China
    • India
    • Japan
    • South Korea
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • France
  • South America
    • Brazil
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Increasing premiumization of bottled water
• Rise in consumption of bottled water by urban consumers
• Growing demand for bottled water

However, the market also witnesses some limitations, which are as follows:

• Threat from alternative products
• Rising concerns about plastic waste and its disposal
• Stringent safety and quality regulations on bottled water

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Market Scope in Bottled Water Market Research Report

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Research Analysis Overview

The Bottled Water Market encompasses various aspects including water purification technologies, the use of water bottling equipment, implementation of water testing methods, consumer health concerns, water delivery systems, brand building strategies, water pricing models, and industry regulations. Emerging trends involve water conservation initiatives, water resource management, water quality monitoring, and safety protocols. Packaging design, distribution networks, retail sales channels, and e-commerce platforms also play a significant role. Consumer behavior and consumption patterns influence market size in the global and regional water markets. Water scarcity, security, footprint, lifecycle assessment, and sustainability are key concerns. Corporate social responsibility, supply chain transparency, product innovation, water analytics, and data-driven decision making are essential for market growth. Water quality certification is a crucial factor in ensuring product excellence.

Market Research Overview

The global bottled water market is a significant segment within the larger soft drinks and non-alcoholic beverages industry, which encompasses carbonated beverages, juices and juice concentrates, bottled water, functional beverages, sports drinks, and other categories. According to Technavio's market analysis, the global soft drinks and non-alcoholic beverages market size is determined by the consolidated revenues of manufacturers in this sector, excluding sales from dispensing equipment. Factors driving market growth include the continuous launch of innovative purified water, spring water, mineral water, artesian water, distilled water, sparkling water, and flavored water products. These new offerings cater to diverse consumer preferences and contribute to the market's expansion.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
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UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/