The Baby Stroller Market is being driven by Innovation and portfolio extension leading to premiumization of products
The Baby Stroller Market is expected to grow at a CAGR of 7.44% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 1457.4 million. In the current market landscape, there is a growing demand for eco-friendly baby strollers due to increasing parental concerns regarding the safety and environmental impact of these products. Parents are now prioritizing the use of non-toxic materials in strollers, with a particular focus on avoiding chemicals such as bisphenol A (BPA), formaldehyde, and polyvinyl chloride (PVC). Vendors in the baby stroller industry are responding to this trend by prioritizing safety certifications and offering strollers made from sustainable materials. Consumers are also seeking information on the manufacturing processes and the potential reusability of these strollers before making a purchase.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
169 |
Base year |
2023 |
Historic period |
2018-2022 |
Forecast period |
2024-2028 |
Growth momentum & CAGR |
Accelerate at a CAGR of 7.44% |
Market growth 2024-2028 |
USD 1457.4 million |
Market structure |
fragmentation |
YoY growth 2023-2024(%) |
6.4 |
Key countries |
US, Canada, Germany, UK, Italy, France, China, India, Japan, Brazil, Egypt, UAE, Oman, Argentina, KSA, UAE, Brazil, Rest of World (ROW), US, China, France, UK, and Germany |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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The Baby Stroller Market encompasses various aspects such as suspension types, wheel sizes, handlebar adjustments, and basket capacities. Seat padding and fabric types ensure comfort, while safety certification bodies ensure security. Manufacturing locations, product lifecycle management, and customer service are crucial for market success. Trends include stroller trends, emerging technologies, and design awards. Sustainable manufacturing practices, stroller usage statistics, and safety regulations are key considerations. Social media, influencer, content, affiliate marketing, and rental services cater to diverse customer needs. Stroller repair, maintenance, customization, accessories market, brand loyalty, innovation, and technology advancements continue to shape the industry.
The Baby Stroller market falls under the broader category of Leisure Products within the Household Durables sector. This market is characterized by key components such as stroller frame, suspension system, folding mechanism, canopy material, seat recline, safety harness, and weight capacity. The Global Household Durables market size is calculated by Technavio as the combined revenue generated by manufacturers of various household durables, encompassing consumer electronics, home furnishings, homebuilding products, household appliances, houseware and specialties, and leisure products. The growth of the Leisure Products segment will be fueled by several factors, including the rising memberships in health and fitness clubs, the increasing trend of outdoor activities, and the growing awareness of child safety. These factors are driving the demand for high-quality, feature-rich baby strollers that cater to the evolving needs of modern parents.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
Media & Marketing Executive
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Email: media@technavio.com
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