Latest News- Automotive Tires E-Retailing Market: Radial tire is expected to lead the Type segment during 2025-2029

The Automotive Tires E-Retailing Market is being driven by Rise in lifespan of passenger vehicles globally

The Automotive Tires E-Retailing Market is expected to grow at a CAGR of 16.7% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 15899.7 million. Real-time bidding (RTB) is a cutting-edge digital advertising technology that enables marketers, advertising agencies, and media buying firms to purchase display advertising inventory in real-time through an automated bidding process. In the context of the burgeoning e-retailing industry, RTB is poised to play a pivotal role, offering unprecedented targeting capabilities. When a user visits a website, a request is sent to the RTB platform, which sets a minimum bid price based on the user's demographic and browsing behavior. Advertisers then bid on this inventory in real-time, with the winning bid securing the right to display their ad to the user. This process allows for highly targeted and efficient digital advertising, making it an indispensable tool for e-retailers looking to maximize their online reach and engagement during the forecast period. 

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

• Type
  • Radial tire
  • Base tire
• Application
  • Passenger cars
  • Light commercial vehicles
  • Heavy commercial vehicles
• Product Type
  • All-season tires
  • Summer tires
  • Winter tires
  • Others
• Geography
  • North America
    • Canada
    • US
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • APAC
    • China
    • India
    • Japan
  • South America
    • Brazil
  • Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows: 

• Rise in lifespan of passenger vehicles globally
• Consumer inclination toward online tire purchases
• Convenience of presenting wider portfolio of automotive products

However, the market also witnesses some limitations, which are as follows:

• High demand for tire retreading in commercial vehicle segment
• Difficulty in retention of loyal customers online
• Increasing emphasis on public transportation

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Market Scope in Automotive Tires E-Retailing Market Research Report

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Research Analysis Overview

The automotive tires e-retailing market is experiencing significant growth, with automobile manufacturers embracing the e-retailing channel for selling radial and base tires to passenger vehicles, light commercial vehicles, and heavy commercial vehicles. Self-inflating technology and low rolling resistance are key features attracting consumers to purchase tires online, using smartphones for convenient online shopping. OEMs and dealers are leveraging digital commerce, e-commerce platforms, and websites for online selling of automotive products, including tires and accessories, with home delivery ensuring customer satisfaction. Fuel mileage is another factor driving the trend towards online tire purchases.

Market Research Overview

The automotive tires e-retailing market is a significant segment of the broader global retail industry. According to Technavio's market research, this market's growth is driven by several factors. Firstly, the increasing usage of advanced mobile devices and high Internet penetration enable consumers to shop for tires online from anywhere, anytime. Secondly, the integration of self-inflating technology and low rolling resistance in tires enhances fuel mileage, making e-retailing an attractive option for passenger cars and radial tire segments. Automobile manufacturers and third-party online retail platform providers are capitalizing on this trend to offer self-inflating, fuel-efficient tires to consumers.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/