Authored By: Sarah
05 Jul 2024

 Automotive Driving Simulator Market Size to grow by USD 317.5 million between 2024-2028

According to a research report “ Automotive Driving Simulator Market” by Application (Research and development, Training) Vehicle Type (Car, Truck, Others) Geography (North America, Europe, APAC, South America, Middle East and Africa)- Global Forecast to 2028 published by Technavio, the market size is estimated to grow by USD 317.5 million, at a CAGR of about 4.61% during the forecast period. In the automotive sector, driving simulators have evolved from being solely utilized in research applications to playing a pivotal role in the development process. These simulators are now employed by various stakeholders, including OEMs and suppliers, to minimize costs and shorten development timelines. Virtual prototypes are used to test new components and features, enabling multiple iterations without the need for costly physical prototypes. This approach significantly reduces temporary traffic management (TTM) and R&D expenses by decreasing the number of physical structures destroyed during destructive testing processes in the automotive industry.

Browse market data tables, figures, and in-depth TOC on “Automotive Driving Simulator Market” by Application (Research and development, Training) Vehicle Type (Car, Truck, Others) Geography (North America, Europe, APAC, South America, Middle East and Africa) Global Forecast to 2028. Download Free Sample


By Application, the Research and development segment is projected to dominate the market size in 2024

The automotive driving simulator market is primarily driven by the car segment, which holds a significant market share due to the rising trend of autonomous vehicles and prototypes. Factors such as the increasing adoption of electric vehicles, prioritization of passenger safety, and stringent government regulations for automotive safety norms further fuel the growth of this segment. For automakers, the utilization of simulation systems in cars offers substantial benefits, including cost reduction through the minimization of physical prototypes during development and valuable insights into powertrain performance and energy consumption characteristics.

By Vehicle Type, Car  segment is expected to hold the largest market size for the year 2024

In the Automotive Driving Simulator Market, Research and Development (R&D) is a significant segment, with Original Equipment Manufacturers (OEMs), suppliers, and universities being the primary consumers. Advanced Driver Assistance Systems (ADAS) and autonomy are key areas of focus in R&D, and simulation plays a crucial role in their advancement. Neural network algorithms, designed to replicate connected car environments, are currently under investigation. Given the safety concerns associated with testing connected car concepts on real roads, simulation offers the sole viable alternative.

North America is forecasted to hold the largest market size by region in 2024

The Automotive Driving Simulator Market represents a significant growth opportunity for technology and automotive industries. Simulators enable manufacturers to test and refine vehicle designs, reducing development costs and improving safety. Additionally, simulators offer training solutions for drivers, enhancing skills and reducing accidents. Market trends include advancements in VR technology, increasing demand for autonomous vehicle testing, and growing focus on driver training programs.

The Automotive Driving Simulator Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market growth and forecasting and information about 20 market companies, including:

  • AB Dynamics plc
  • Ansible Motion Ltd.
  • AutoSim AS
  • AV Simulation
  • CAE Inc.
  • CKAS Mechatronics Pty Ltd.
  • Cruden
  • CXC Simulations
  • Dallara Group Srl
  • Groupe Gorge SA
  • Illinois Tool Works Inc.
  • IPG Automotive GmbH
  • Mechanical Simulation Corp.
  • Moog Inc.
  • NVIDIA Corp.
  • Spectris Plc
  • Tecknotrove
  • Thales Group
  • Virage Simulation Inc.

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Research Analysis Overview

The Automotive Driving Simulator Market is witnessing significant growth due to the adoption of advanced technologies such as Augmented Reality (AR) and Virtual Reality (VR) in driver training. These simulators offer a cost-effective training option for automobile industries and commercial truck driving schools, allowing trainees to acquire essential driving skills in a virtual environment. The high initial cost of these simulators is being offset by the benefits of real-time control, analysis technology, and the ability to replicate various driving scenarios. Moreover, the integration of AI and IoT in driving simulators is enhancing their capabilities, enabling real-time analysis of driver behavior and providing personalized training programs. The use of AR and VR technologies in driver instruction is also providing an entertaining and engaging learning experience. Driving simulators are not only limited to automobiles but are also being used in high-speed train projects and air traffic control for training skilled drivers. The safety benefits of these simulators are significant, as they allow trainees to practice in a controlled environment and reduce the risk of human errors. The market for driving simulators is expected to grow further as technologies continue to evolve and economies invest in advanced training solutions. Companies like Tecknotrove are at the forefront of this trend, providing innovative driving simulator solutions to various industries.

Market Research Overview

The Automotive Driving Simulator Market is witnessing significant growth due to the increasing demand for advanced training simulators from various industries, including automotive, defense, marine, aviation, and railways. Key players in this market include CXC Simulations, Cruden, and VI-grade, who provide high-end driving simulators with realism and immersion through VR headsets, motion platforms, and 360º viewing angles. These simulators help in analyzing driver behavior, reducing human error, and enhancing safety, especially in the context of road accidents and safety regulations. BharatBenz, Driving schools, and OEMs operating in the passenger car and commercial vehicle sectors are adopting driving training simulators for cost-effective training options. DIL simulators, augmented reality, and virtual reality technologies are also gaining popularity in this market. However, the high initial cost of these simulators remains a challenge. Technology giants and automaker companies are investing in simulation technology, including AI and IoT, to create cloud systems for simulator testing and processing sensor data from IoT-connected automobiles. Ansible Motion, Tecknotrove, and other market firms are providing simulation environments, tools, and technologies for testing and analyzing vehicle models, ride and handling, NVH, safety features, and designs. The adoption of autonomous and semi-autonomous vehicles, electrification, and advanced safety features such as adaptive cruise control, lane departure warning, and collision detection, are driving the growth of this market. The market is expected to continue growing, with a focus on real-time control, virtual simulations, and important decisions for engineers and authorities in the automotive sectors.


Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200

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