Apple Market to grow at a CAGR of 3.25% during 2024-2028
The Apple Market is expected to grow at a CAGR of 3.25% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 14.71 billion. The global apple market is poised for growth due to the rising trend of urban farming in key markets such as the US, UK, and South Korea. Urban agricultural practices, including vertical farming, have gained traction in response to limited arable land. Notably, community spaces like school farms and parking lots are being repurposed for cultivation. Organic farming's increasing popularity has fueled interest in rooftop farming, primarily adopted by apartment dwellers and localities for personal consumption. Among apple varieties, Honeycrisp, a dwarf and semi-dwarf apple type, is the preferred choice for rooftop farming due to its quick fruiting and early ripening characteristics, growing up to 8-10 feet tall.
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Technavio analysts predict that the Red apple subsegment will lead the Type segment during 2024 and 2028 Red apples, distinguished by their vibrant red or red-green hues, are highly sought-after in the market due to their visually appealing and appetizing appearance. Notable red apple cultivars, such as Red Delicious, Gala, Fuji, and Honeycrisp, each boast unique flavor profiles, ranging from sweet to sweet-tart, with a consistent crisp and juicy texture. These apples are favored for their versatility in both culinary and snacking applications. Their popularity stems from their ability to be consumed fresh, making them a convenient and healthy snack option, appreciated for their crispness and naturally sweet taste.
Here are the various ways based on which the market is segmented:
There are several factors that are causing the market to flourish increasing demand for superfoods
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Title: Apple Market: Vendor Landscape, Geographic Variations, Consumer Segments, and Future Projections The apple market is a dynamic and diverse industry, with a vast vendor landscape that includes large multinational corporations and small local farmers. Key players in the market include companies like Apple Inc., Corelli, Del Monte, and Dole. Geographic variations in apple production and consumption are significant, with China being the largest producer and the United States, Europe, and Turkey being major exporters. Consumer segments include health-conscious individuals, gamers, and those following dietary changes, such as veganism or gluten-free diets. A Five Forces analysis reveals intense competition, with numerous suppliers, substitutes, and threats from new entrants. However, the industry also benefits from strong buyer power due to the perishable nature of apples and the seasonal nature of production. Historical trends indicate a growing demand for fresh produce, low-calorie foods, and antioxidant-rich foods. Apples are a popular choice due to their high Vitamin C content, fiber, and low calorie count. The gaming industry has also contributed to the market's growth, with energy drinks and snacks, including apples, being popular among gamers. Future projections suggest continued growth in the apple market, driven by increasing health consciousness, dietary changes, and the expanding global middle class. The market is expected to reach new heights, with a focus on organic and locally sourced apples, as well as innovative packaging and distribution methods.
According to Technavio's market research, the global apple market is positioned within the larger global packaged foods and meats market, which falls under the food products segment of the comprehensive food, beverage, and tobacco market. This market encompasses food processing vendors engaged in the elimination of microorganisms and shelf life extension. The market's size is determined by the consolidated revenue of the participating vendors, excluding food processing equipment manufacturers. Notably, this market does not encompass producers of packaged alcoholic and non-alcoholic beverages, including mineral waters.
The Apple Market is experiencing significant growth, fueled by the increasing demand for superfoods. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
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