Latest News- Anti-Counterfeit Packaging Market: Healthcare products is expected to lead the Application segment during 2025-2029

The Anti-Counterfeit Packaging Market is being driven by Booming e-commerce industry

The Anti-Counterfeit Packaging Market is expected to grow at a CAGR of 16.2% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 185.9 billion. Intelligent and advanced packaging solutions are gaining traction in the business world due to their ability to monitor product quality and authenticity. These systems, which include microsensors, printed electronics, authentication platforms, and IoT technology, offer significant benefits such as extended shelf life, real-time product condition reporting, and tamper evidence. By providing consumers with valuable information about the product's condition and authenticity, smart packaging enhances product value and consumer trust. Despite being in the early stages of the product lifecycle, the potential for growth in this market is substantial as technology continues to advance.

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Which Factors Are Causing a Surge in Market Growth?

The market is segmented based on

Application
- Healthcare products
- Consumer goods
- Others
Technology
- Authentication
- Traceability
Geography
- North America
  - Canada
  - US
- Europe
  - Germany
  - UK
  - France
  - Italy
- APAC
  - China
  - India
  - Japan
- South America
  - Brazil
- Middle East and Africa

According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:

Booming e-commerce industry
Increasing incidents of counterfeiting
Presence of government regulations and associations to curb counterfeit packaging

However, the market also witnesses some limitations, which are as follows:

High cost of anti-counterfeit technology
Lack of awareness among consumers
Inefficiency of anti-counterfeit technology

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Market Scope in Anti-Counterfeit Packaging Market Research Report

Market Scope
Report Coverage	Details
Page number	199
Base year	2024
Historic period	2019-2023
Forecast period	2025-2029
Growth momentum & CAGR	Accelerate at a CAGR of 16.2%
Market growth 2025-2029	USD 185.9 billion
Market structure	market_structure.ucfirst
YoY growth 2024-2025(%)	13.8
Key countries	US, Germany, UK, Canada, China, France, Japan, Italy, Brazil, and India
Competitive landscape	Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

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Research Analysis Overview

The Anti-Counterfeit Packaging Market is experiencing significant growth due to the surge in counterfeiting incidents. To combat this issue, companies are turning to track-and-trace technologies such as QR codes and blockchain for brand protection. eCommerce and luxury packaging segments are major contributors to this market's expansion. Environmental concerns and global trade expansion are also driving demand. Stringent regulations and supply chain disruptions pose challenges. Historical performance indicates continued growth, with future prospects promising due to the need for brand protection and the use of raw materials in innovative packaging solutions.

Market Research Overview

The Anti-Counterfeit Packaging Market is experiencing significant growth due to the escalating issue of counterfeiting incidents. To mitigate this challenge, businesses are increasingly adopting advanced packaging solutions. These include technologies such as Track-and-Trace, QR codes, and Blockchain. These solutions enable brand protection and ensure the authenticity of products, particularly in the eCommerce sector. The luxury packaging industry is also leveraging these technologies to enhance consumer experience and trust. The market for metal, glass, and plastic containers remains fragmented, with multiple layers in the supply chain. Suppliers play a crucial role, providing raw materials such as borosilicate glass, HDPE, and PET, which are then transformed into containers through research and development, manufacturing, and distribution. These packaging solutions not only secure the brand reputation but also offer transparency and traceability throughout the entire value chain.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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