The AI Powered CRM Platform Market is being driven by Imperative for hyper-personalization and enhanced customer experience
The AI Powered CRM Platform Market is expected to grow at a CAGR of 27.6% during 2024 and 2029. During this period, the market is also expected to show a growth of USD 11190 million. The AI-powered CRM platform market is experiencing a significant shift, with the integration of generative artificial intelligence (AI) becoming a defining trend. Previously, predictive AI operated in the background, but now, proactive, generative AI functions as a collaborative partner for users through copilots or embedded AI assistants. These advanced systems augment human capabilities by automating content generation, summarizing complex data, and offering contextual guidance. This transformation is redefining CRM platforms, moving them from mere systems of record to systems of engagement and creation.
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The market is segmented based on
According to Technavio, There are several factors that are causing the market to flourish during the forecast period, which are as follows:
However, the market also witnesses some limitations, which are as follows:
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Market Scope |
|
Report Coverage |
Details |
Page number |
233 |
Base year |
2024 |
Historic period |
2019-2023 |
Forecast period |
2025-2029 |
Growth momentum & CAGR |
Accelerate at a CAGR of 27.6% |
Market growth 2025-2029 |
USD 11190 million |
Market structure |
fragmentation |
YoY growth 2024-2025(%) |
26.2 |
Key countries |
US, China, Germany, UK, India, Canada, Japan, France, Brazil, and South Korea |
Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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An AI-powered CRM platform integrates advanced technologies like deployment of AI algorithms, data security, and model explainability to enhance customer relationship management. Key features include data bias mitigation, ethical AI implementation, scalability, and seamless integration with CRM systems. AI-driven decision making, process automation, and customer feedback are essential for improving performance metrics and ROI. The platform offers features for application development, sales process automation, and customer service automation, ensuring data governance, privacy, and user adoption. AI model validation and ethical considerations are crucial for maintaining accuracy and trust in the system.
The AI-powered CRM platform market is a significant segment of the global technology hardware, storage, and peripherals market, which encompasses manufacturers of cellular phones, personal computers, servers, and peripherals, among others. According to Technavio, this market is predicted to experience substantial growth, driven by the increasing volume, velocity, veracity, and variety (4Vs) of data. The proliferation of data centers necessitates advanced data storage solutions, fueling market expansion. Additionally, AI-driven sales forecasting and customer segmentation are key trends propelling the adoption of AI-powered CRM platforms. These technologies enable businesses to gain valuable insights from their data, optimize sales processes, and enhance customer engagement, ultimately driving growth in the global technology hardware, storage, and peripherals market.. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Technavio Research
Jesse Maida
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