AI Market In Media And Entertainment Industry to grow at a CAGR of 26.4% during 2024-2028
The AI Market In Media And Entertainment Industry is expected to grow at a CAGR of 26.4% during 2023 and 2028. During this period, the market is also expected to show a growth of USD 30729.2 million. The integration of blockchain technology in the global AI market of media and entertainment is experiencing notable growth. Driven by the imperative for heightened security and content authenticity, this sector is embracing blockchain's decentralized and immutable capabilities. In a significant move, SHIB, an Ethereum-based family of digital assets and solutions, announced a partnership in April 2024. This collaboration aims to utilize blockchain to tackle pressing issues of content security and authenticity, ensuring tamper-proof and verifiable media through its decentralized and immutable nature, thereby mitigating risks of AI-generated forgeries.
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Technavio analysts predict that the Machine learning subsegment will lead the Technology segment during 2024 and 2028 In the dynamic media and entertainment industry, Artificial Intelligence (AI) is revolutionizing business operations. AI applications enhance audience engagement through personalized content recommendations, optimize production workflows, and improve operational efficiency. Additionally, AI-driven analytics enable data-driven decision-making, ensuring content resonates with audiences and maximizing revenue potential. This technological innovation is a game-changer, offering significant competitive advantages.
Here are the various ways based on which the market is segmented:
There are several factors that are causing the market to flourish usage of multimodal ai in media and entertainment industry
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Artificial Intelligence (AI) and Machine Learning (ML) are revolutionizing the Media and Entertainment industry, transforming Streaming Services, Games, and OTT Platforms. AI-generated live footage in Sports Analysis enhances viewer experience, while ML algorithms power recommendation engines for personalized content. In Online Gaming, AI creates realistic gameplay and virtual worlds in real-time. AI also aids Talent Scouting through Natural Language Processing and Social Media analysis. AI and ML are used for Production Planning, Plagiarism Detection, and Fake Story Recognition. In the realm of Games, AI creates intelligent opponents, while in Media and Entertainment, AI generates high-definition graphics and virtual creations. The future of AI in Media and Entertainment is vast, with potential applications in Sales and Marketing, Social Media Platforms, and more. AI's role in the Media and Entertainment industry is set to redefine the way we consume and create content.
The IT software market encompasses businesses specializing in the creation and distribution of application and system software. This sector comprises application software developers, producing solutions for specific business or consumer needs, such as enterprise, technical, and cloud-based applications. It excludes entities classified under interactive home entertainment and systems software sub-industries focusing on database management. According to Technavio, the global IT software market size is determined by the consolidated revenue of organizations providing all types of IT software, including cloud services.
The AI Market In Media And Entertainment Industry is experiencing significant growth, fueled by the usage of multimodal ai in media and entertainment industry. Industries are leveraging the products belonging to the market for customer engagement, transactional notifications, and promotional offers.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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